ELI B.

In The Power of Habit, award-winning business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. Distilling vast amounts of information into engrossing narratives that take us from the boardrooms of Procter & Gamble to the sidelines of the NFL to the front lines of the civil rights movement, Duhigg presents a whole new understanding of human nature and its potential.

According to the Small Business Administration, 90% of service businesses will fail within the first five years. They fail not because they don't offer great services and products, but because the owners are extremely uncomfortable with traditional marketing and sales. The result is a frustrated, isolated, and overwhelmed business owner who does not know there is an entirely different, highly successful approach to marketing and sales available—and it's laid out in Book Yourself Solid.

Ambition can be a powerful force for good in our lives. But only if it is legitimate. Sometimes misinterpreted and often misunderstood, ambition - true ambition - is not a selfish quality. It is not another word for ruthless; it is not something to be shunned or subdued. Legitimate ambition is an honorable trait. At its very best, our ambition serves us and other people. In fact, pursuing your ambition is one of the most selfless things you can do.