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Automation and optimization can steal the soul from your business, leaving you trapped in a cycle of going through the motions. Pat Flynn, founder of Smart Passive Income, discovered this harsh truth when his once-thriving business started feeling like just another job - even while generating $35-40,000 per month. His solution wasn't to work harder or optimize more, but to rediscover fun and embrace what he calls the "20% Itch Rule." Pat's journey from laid-off architect to multi-millionaire entrepreneur who now commands 1.7 billion views opening Pokemon cards reveals how protecting time for experimentation and joy isn't just good for your soul - it's essential for sustainable success and attracting unexpected opportunities that can transform your entire trajectory.

Pre-order Pat’s newest book Lean Learning: How to Achieve More by Learning Less

Pat’s book Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business

Pat’s book Will It Fly?: How to Test Your Next Business Idea So You Don't Waste Your Time and Money

In this episode you will learn:

• How to implement the "20% Itch Rule" to prevent entrepreneurial burnout while maintaining business growth
• Why "count uploads not likes" revolutionizes how you measure progress and protects your mental health from external validation
• The "1-1-1 Strategy" for overcoming imposter syndrome: find one person with one problem and get one result
• How embracing your weird attracts your tribe and creates communities of millions around shared passions
• Why "just in time" learning beats "just in case" information hoarding for faster skill acquisition and execution

For more information go to https://www.lewishowes.com/1777

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