🎙️ In this episode, we sit down with Tiffany Nwahiri — Founder & CMO of 3rd + Taylor Agency, a powerhouse growth consultancy that has been quietly fueling some of the fastest-scaling B2B SaaS companies in FinTech, MedTech, MarTech, AI, Blockchain, and Web3 for over a decade.

Tiffany brings the rare blend of enterprise-level execution and founder hustle. At 3rd + Taylor, she leads high-impact GTM strategy, product marketing, and full-funnel demand generation for venture-backed tech companies — always with a sharp focus on revenue outcomes. From architecting brand messaging and ABM programs to overseeing high-performing cross-functional teams, her fingerprints are on dozens of successful launches and scale-ups.

Before doubling down on her agency, Tiffany held senior marketing roles at Validity and Vericast, leading global marketing ops, paid media strategy, and lifecycle programs. But it’s her hands-on work with founders and revenue teams today that reveals just how transformational she is.

We dive into how she’s integrating AI into marketing workflows, why Web3 and fintech marketing requires a rethink, and how B2B marketers can stop chasing MQLs and start building momentum.

🔍 Topics we cover:

• Full-funnel GTM for B2B SaaS

• AI-powered marketing execution

• Building 3rd + Taylor as a revenue-first agency

• Why Web3 GTM is a different beast

• Scaling creative + performance under pressure

🧠 One of the sharpest GTM minds in the agency world. A must-listen for SaaS marketers and founders alike.

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