
Crash Course
The American Automobile Industry's Road from Glory to Disaster
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Narrado por:
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Patrick Lawlor
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De:
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Paul Ingrassia
This is the epic saga of the American automobile industry's rise and demise, a compelling story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies - once proud symbols of prosperity - through bankruptcy. The cost to American taxpayers topped $100 billion - enough to buy every car and truck sold in America in the first half of 2009.
With unprecedented access, Pulitzer Prize-winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the inner sanctums of the White House. He reveals why President Barack Obama personally decided to save Chrysler when many of his advisors opposed the idea. Ingrassia provides the dramatic story behind Obama's dismissal of General Motors CEO Rick Wagoner and the angry reaction from GM's board - the same people who had watched idly while the company plunged into penury.
In Crash Course, Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves? Ingrassia also describes dysfunctional corporate cultures (even as GM's market share plunged, the company continued business as usual) and Detroit's perverse system of "inverse layoffs" (which allowed union members to invoke seniority to avoid work). Along the way, we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate.
Informed by Ingrassia's 25 years of experience covering the auto industry for the Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, Crash Course is a uniquely American and deeply instructive story, one not to be missed.
©2010 Paul J. Ingrassia (P)2010 TantorListeners also enjoyed...




















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A lot of dates and numbers about automobile...
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Fascinating
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Good listen
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Any additional comments?
For someone to whom the depth of the crisis at the big three came as a surprise, this was a very enlightening book. A nice balance of history of the companies from their origins (particularly Ford) and the slow development of entrenched politics, protocol, and a decadent sense of entitlement all around that wouldn't allow the flexibility necessary to compete with diverse competition in the domestic market. Well structured, well performed and with interesting content. Highly recommended to anyone interested in cars, American car culture and American big business.Couldn't stop listening
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A good history of the us auto business
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Thorough, worthwhile story
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Insightful look at the auto industry's failures
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Where does Crash Course rank among all the audiobooks you???ve listened to so far?
It's a great story - I love business history, especially about failure and recovery.What do you think the narrator could have done better?
The narrator has a serious affect whenever he pronounces words with the letter "U". It's almost like he's intentionally trying to have some sort of blue-blood angle to certain words that make them sound like nobody would ever prounounce even in normal narration or conversation.He pronounces every "U", as "eeew", appropriate or not. I can kind of deal with this in words like "tuesday", but the way he says "institeewwtion" and "deewwk" (the university) borders on ludicrous (or, as he would say, "leeewdicrous"). It's particulary humorous listening to him try to insert his affect into the word "June", which he desperately wants to pronounce as "Jeeewne", but he knows it would sound utterly stupid, so he quickly reverts back to normal.It's not a bad enough issue to ruin the book, but you kind of grit your teeth and sigh every time he runs across a "U" word. If you're a bit more of an adverturous type, I guess you could turn it into a drinking game.Great story - intermittently grating narration
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an oligopoly and a monopoly
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Excellent balanced history of the Big 3 undoing
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