In this episode of The Pineapple Perspective, Troy sits down with hospitality coach, author, and industry leader Jason E. Brooks. The conversation explores what true hospitality means beyond service scripts and steps, diving into Jason's personal journey from overcoming a speech impediment to becoming a keynote speaker and trusted consultant. Jason breaks down the differences between managing, leading, and coaching, and offers thoughtful insights on building authentic culture in restaurants. He also teases the release of his upcoming book, Every Team Needs Coaching, aimed at equipping managers with the support they often lack.

Key Topics Discussed in the episode:

• True hospitality stems from genuine care and the ability to respond empathetically, not just following scripts.
  
  

• Many businesses confuse employee perks for culture. Real culture is visible and consistent, even when it’s not stated.
  
  

• Each is essential—managing organizes, leading inspires, and coaching develops individuals.
  
  

• Jason shares how a childhood stutter and Toastmasters shaped his ability to communicate effectively in high-stakes environments.
  
  

• Brooks advocates for ongoing coaching for managers, likening it to how we support youth sports teams—with dedicated coaching to grow their abilities.

Connect with Jason E Brooks:

www.jasonebrooks.com

linkedin.com/in/jasonebrooks

https://x.com/2leadnsucceed

FSR Magazine Articles: https://www.fsrmagazine.com/feature/introducing-the-coaching-connection-a-column-from-hospitality-expert-jason-e-brooks/

Calendly: https://calendly.com/jason-e-brooks/ask-me-anything

This show is sponsored by Pepper Lunch. Find a location near you!

Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.