
#220 - Kris Rudeegraap: The Future of Gifting, AI, and Experiential Marketing
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Kris Rudeegraap, Co-Founder and CEO of Sendoso, joins Drop The Mic to break down how experiential marketing, personalized gifting, and AI-driven strategies are transforming sales and customer engagement.
Kris shares real-world stories and proven strategies that help businesses cut through the noise, create memorable experiences, and leverage direct mail in a digital-first world. From gifting a rack of ribs to sending rubber chickens — Kris explains why human connections still win deals.
We dive into:
🎯 How to use gifting to stand out and close deals
📈 The rise of AI in marketing and direct mail
🎁 Why thoughtful experiences drive customer loyalty
💡 The future of experiential marketing, including drone delivery
Whether you're in sales, marketing, or business development — this episode will inspire fresh ways to engage your audience and convert leads.
Time Stamps:
[02:30] - Experiential marketing stories: Helicopter rides & concerts
[04:30] - The before, during, and after strategy for events
[06:50] - Creating memorable booth experiences vs. being forgettable
[08:50] - Kris explains Sendoso and how gifting changes sales
[11:30] - Real-world examples: Real estate, enterprise sales, and client retention
[13:00] - Why companies prefer Sendoso over Amazon for gifting
[15:50] - The psychology of receiving physical gifts (reciprocity effect)
[16:10] - Craziest gifts sent: Traeger grills, drones, and rubber chickens
[17:30] - CRM integration and automating follow-ups after delivery
[18:10] - How Sendoso and Kris’s team leverage AI in sales & marketing
[20:30] - The truth about direct mail: Flat vs. dimensional mailers
[22:20] - Using gifting in every stage of the marketing funnel
[24:15] - Attribution, ROI, and why follow-up is everything
[26:00] - AI’s future impact on direct mail and customer engagement
[27:30] - Smart Gifting: How AI tailors messages and delivery
[29:10] - Is drone delivery part of Sendoso’s future?
[30:10] - Personal branding vs. business branding
[30:50] - Sendoso’s global scale and Kris’s final thoughts
CONNECT & SUPPORT:
🌐 Website: https://jayhunt.social
🎥 YouTube: https://www.youtube.com/@jayhuntofficial
Sponsor: https://chatello.ai