Clarity, confidence, and a business book! 📕 Check out my Summer Read-Along here: 👉 https://www.greateststorycreative.com/boost

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Like building the perfect house, for years, I believed that building the perfect brand was the key to business success. But the longer I stayed in business, the more I realized that kind of perfection isn’t the goal—it’s really a trap.

If you've ever felt stuck in motion, tweaking endlessly, or waiting for the “right time” to take action—this episode is for you.

I’m sharing one of the most powerful mindset shifts I’ve made in my business (inspired by a surprising animal metaphor 🦈). It’s helped me break out of the overthinking loop and grow a business that’s not only profitable—but alive and well.

Part 1 of the new 4-part "Greatness, Not Perfection" series

🎯 You’ll Discover:

• Why chasing the “perfect brand” can quietly stall your growth
• The powerful mindset shift that helped me stay in business for over a decade
• What I learned from Disney about striving for greatness—not perfection
• A metaphor you’ll never forget that will change how you see your business
• A simple daily question to stay in motion and out of the perfectionism trap

🎧 Keep Going With This Related Episode:

• Episode 2 (What I Learned from Working for Disney, including the origin of "Strive for Greatness, Not Perfection" > https://www.greateststorycreative.com/biz/ep2-scaling-a-consulting-practice

👋 Your Invitation:

• If this episode resonated, come swim with us this summer: 📕 Business Boost Read Along with the Author is back July 9 – August 13! Sign up now to read Establish Yourself together and turn inspiration into aligned action: https://www.greateststorycreative.com/boost
• PLUS Get my Testimonial Toolkit™ system FREE if you sign up between now and Fri. June 20 @ 5pm EST 🎉

#businessmindset #perfectionism #clarity #coachlife #consultingbusiness #sharkmindset #purposefulgrowth #establishyourself #brandingstrategy

🎙️ Featured Clients Mentioned:

• Kris Liebau – "Leading Beyond the Spreadsheet"
• Kimberly Benoit – "We’ve All Done It"
• Marcey Rader – "Health-Powered Productivity"

Give their shows a listen—they’re all feeding their business sharks beautifully and leading with purpose!