In this episode of the Recruitment Reality Podcast, I am joined by Joe Atkinson, Founder at PURPL, a peer-to-peer learning platform built by talent acquisition for talent acquisition professionals. They specialize in upskilling recruiters with practical, time-efficient & industry relevant training.

The episode delves into Joe's journey from his passion for startups to identifying a gap in professional training for recruiters. PURPL emerges as a solution, offering a platform for recruiters to upskill by learning from top professionals in the tech world. Joe shares insights on the challenges in talent acquisition, the lack of data literacy, and stakeholder management. The discussion also covers how PURPL sources its creators, their motivations, and the unique approach to content authenticity and learnability.

In facing economic downturns with massive tech layoffs, PURPL began assisting displaced professionals by offering free trainings to enhance their employability for their next role. Looking ahead, Joe outlines plans to engage a broader segment of the recruitment industry, emphasizing the importance of fundamental skills. The episode concludes with valuable advice for aspiring entrepreneurs and recruiters.

Watch on YouTube

RESOURCES:

► Willo: Video Interview Screening Software
► Andrew Wood, COO & Co-founder at Willo
► PURPL: Peer-to-Peer Learning Platform for Talent Acquisition
► Joe Atkinson, Founder at PURPL

Show Resources

• CV Free Toolkit: cvfree.me/join - Break up with the CV and get everything you need to modernize your hiring approach with skills-based assessments
• Willo: willo.video - The most cost-effective way to screen candidates at scale. Interview candidates anywhere & at any time
• Connect with the Hosts:
  • Andrew "Woody" Wood: linkedin.com/in/andrew-douglas-wood
  • Anita Chauhan: linkedin.com/in/anitachauhan