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In today’s episode, Sylvia Garibaldi tackles one of the biggest challenges for legal, mediation, and divorce professionals — how to differentiate yourself in an oversaturated market. With so many professionals offering similar services, standing out is no longer optional — it’s essential. Sylvia walks you through the same step-by-step process she uses with her clients to help them identify their unique value, communicate it clearly, and attract their ideal clients. From discovering your superpower and niche to building your personal brand and leveraging technology, this episode is packed with practical advice you can implement right away.

In this episode, you’ll learn:

• (00:05) Why it’s more important than ever to stand out in a saturated market
• (04:15) How to identify your superpower by listening to what clients appreciate most
• (06:27) Personal branding 101
• (08:42)The importance of building real relationships
• (11:17) The four parts of a strong UVP. Appeal, exclusivity, credibility, and clarity — with actionable examples

Resources:

• Feeling stuck about how to grow your practice, book a free strategy call here.
• #21 Visibility Matters: Strategies to Stand Out
• #17 How Successful Professionals Build A Loyal Community
• #14 Be Seen. Be Heard. Be Noticed: The Power of Personal Branding

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I invite you to join my free workshop: Clients Come Calling: Marketing That Puts You In Demand. Happening on June 25th 11:00 am EST.

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