8: How to Find Winning Products Your Customers Actually Want
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8: How to Find Winning Products Your Customers Actually Want
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Finding Winning Products Your Customers Actually Want
In this episode of the Product Growth Lab podcast hosted by Melissa Pikul, creative product-based business owners learn how to identify and develop products that resonate with customers. Highlighting actionable strategies and real-life examples, the episode covers understanding target audiences, analyzing market trends, and leveraging customer feedback. Listeners also get tips on innovating to solve customer problems and validating product ideas through small-scale testing. The show wraps up with a promotion for a flash sale guide to boost sales quickly.
Resources Mentioned:
Facebook Group
Flash Sale in a Snap Workbook
00:00 Welcome to the Product Growth Lab Podcast
00:31 Finding Winning Products Your Customers Want
01:15 Understanding Your Target Audience
02:40 Engaging with Your Audience for Feedback
07:06 Analyzing Market Trends and Competitors
12:45 Starting Small and Testing Products
19:36 Leveraging Customer Feedback and Data
23:47 Innovating to Solve Customer Problems
27:56 Conclusion and Next Steps