Episodios

  • Megan McIntosh: The Buzz About Beneficial Insects in Your Garden

    Megan McIntosh: The Buzz About Beneficial Insects in Your Garden
    Jun 6 2025
    In this episode of AI Chronicles, host Kyle James speaks with Megan McIntosh from Rootsum, a company dedicated to promoting biodiversity in gardening. They discuss the history of Rootsum, the importance of beneficial insects, and practical steps for hobby gardeners to enhance their gardens naturally. The conversation also touches on the impact of pesticides, the significance of educating customers, and how AI is being utilized to streamline business processes. Megan shares insights on creating a biodiverse garden and avoiding invasive species, making this episode a valuable resource for gardeners looking to adopt sustainable practices.

    Links:

    RootSum -> rootsum.be

    GPT Trainer: Automate anything with AI -> gpt-trainer.com

    Key Moments:

    • Rootsum started as a fully organic gardening center in 1992.
    • The company transitioned to selling beneficial insects and nematodes online.
    • Educating customers about ecosystem balance is crucial for success.
    • Pesticides harm not only plants but also beneficial insects and soil life.
    • The first step for gardeners is to stop using pesticides.
    • Ladybugs and lacewings are effective natural pest control options.
    • Indoor gardening can benefit from specific predatory insects.
    • A step-by-step plan for biodiverse gardening includes improving soil life.
    • Avoiding invasive species is essential for maintaining local ecosystems.
    • AI can streamline business processes and enhance marketing efforts.
    Chapters
    • (00:00:00) - Introduction to Rootsum and Its Mission
    • (00:01:47) - The Evolution of Rootsum: From BioGrowey to Today
    • (00:05:49) - Customer Mindset: Shifting from Pesticides to Biodiversity
    • (00:07:47) - Practical Steps for Hobby Gardeners
    • (00:11:05) - Understanding Beneficial Insects and Their Role
    • (00:13:41) - Step-by-Step Plan for Biodiverse Gardening
    • (00:19:13) - Leveraging AI for Business Efficiency
    • (00:22:27) - Conclusion and Resources for Gardeners
    Más Menos
    24 m
  • Mark Slater: Cultivating Client Loyalty in Web and App Development

    Mark Slater: Cultivating Client Loyalty in Web and App Development
    Jun 4 2025
    In this episode of the AI Chronicles podcast, host Kyle James interviews Mark Slater, CEO of Handmade Interactive, a web and mobile app development company. Mark shares his journey from advertising to web development, the challenges of building client relationships, and the importance of creating demand for digital solutions. He discusses the transition from pro bono work to paid services, the impact of their projects on client growth, and how they connect with potential clients. The conversation highlights the evolution of the tech industry and the role of Handmade Interactive in helping businesses thrive online. Key Moments:
    • Mark Slater transitioned from advertising to web development in the early 90s.
    • Handmade Interactive started with pro bono work to stimulate demand.
    • Building relationships with clients is crucial for success.
    • The transition from free to paid services is based on client value recognition.
    • Understanding client needs is essential for effective web solutions.
    • Creating demand for digital services is a key strategy.
    • The company has seen significant growth in enterprise clients.
    • Results include increased website traffic and sales for clients.
    • Mark emphasizes the importance of personal connections with clients.
    • Handmade Interactive is open to global collaboration.

    Guest Links:

    Handmade Interactive -> handmadeinteractive.com

    Sponsor:

    GPT Trainer: Automate anything with AI -> GPT-Trainer.com

    Chapters
    • (00:00:00) - Introduction to Handmade Interactive
    • (00:01:11) - The Journey into Web Development
    • (00:03:01) - Building Client Relationships
    • (00:06:13) - Transitioning from Pro Bono to Paid Work
    • (00:08:26) - Challenges with Early Clients
    • (00:11:06) - Creating Demand in a New Market
    • (00:13:34) - Results and Impact on Clients
    • (00:17:24) - Connecting with Handmade Interactive
    Más Menos
    20 m
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