One Mother's Sacrifice Inspires Daughter's Mission to Move Families Forward.

In this episode, host Soon Yu interviews Ritu Narayan, the CEO of Zum, a company revolutionizing the school transportation system. Ritu shares her journey from India to becoming a tech leader in Silicon Valley, discusses her family's influence and the challenges she faced while building Zum. The conversation delves into Zum’s transition from serving individual parents to securing large school district contracts, the impact of the COVID-19 pandemic, and the pivotal moments that shaped the company. Ritu emphasizes the importance of staying passionate and making daily progress for aspiring entrepreneurs. This episode provides insights into scaling a technology-driven business and innovating within a traditionally stagnant industry.

2:24 Ritu's Family Inspiration and Background
4:15 Challenges and Sacrifices in Education and Career
12:29 Transition to the US and Tech Industry
20:19 The Birth of Zum: From Idea to Execution
27:08 Entrepreneurial Lessons from Stanford
31:25 Evaluating the Revenue Model and Lessons from Entrepreneurship
39:40 Pivoting to B2B
51:14 Rock Bottom Moments
57:30 Ritu’s Advice for Aspiring Entrepreneurs

From Side Hustles to Direct Delivery: Larry Liu’s Journey to Building Weee!

In this episode of the Aconic Podcast, host Soon Yu sits down with Larry Liu, the CEO of Weee!, America's largest online Asian supermarket. Larry delves into his immigrant journey, the early challenges in America, and his relentless hustle from reselling backpacks to launching Weee!. They discuss Larry's initial struggles to secure funding and how, through sheer determination and community support, he pivoted Weee! from a group-buying model to a successful grocery delivery service. Larry's story underscores the importance of resilience, leveraging community networks, and the ability to pivot for entrepreneurial success. His journey is a testament to how recognizing and addressing the fundamental needs of underserved communities can lead to groundbreaking business opportunities.

01:57 Larry Liu Growing up
06:09 His First Side Hustle
08:58 From Friends to Co-Founders
11:36 Coming to the US
17:08 Early Days in Folsom and the Seed of an Idea
32:38 The Birth of Weee!
33:47 Early Challenges and Self-Funding
49:16 The Pivot to Grocery Delivery
59:51 Future Plans and Vision