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In this episode, Rachel Gartner, founder and CEO of Carework, shares how home-based care agencies can transform recruitment and hiring from a major challenge into a strategic advantage. Rachel, a former home care recruiter, explains what it means to adopt a “caregiver-first mindset” and how this approach drives improved recruitment results, positive employee experience, better client care, and ultimately overall agency success by focusing on caregivers’ needs during the hiring process.

Rachel discusses several important issues affecting the recruiting and hiring processes that can be improved by seeing situations from a caregiver’s perspective. In addition, Rachel shares many practical strategies for improving your agency’s recruitment process, such as creative ways to engage potential hires, tips for leveraging referral programs, integrating technology without losing the personal touch, utilizing metrics to track recruitment success and improve processes, and more. Check out this episode to drive greater success in your recruitment process by prioritizing caregiver needs so you can attract the right applicants and meet the growing demand for care workers.

Episode resources:

• Carework – Home care’s hiring experts
• HireEd – Caregiver hiring accelerator course
• Podcast: How good leadership improves employee retention and client outcomes with Peter Svenneby
• Blog: Embracing AI technology to recruit and retain caregivers
• Blog: Tackling the caregiver shortage – 5 effective strategies for retention
• Blog: 4 ways to retain caregivers in home-based care
• Blog: 4 tips to improve caregiver experience through scheduling and route optimization
• Blog: The future of home-based care – Predictions for 2025 and beyond
• Webinar: Critical Strategies for Caregiver Retention – The First 90 Days
• Video: How Elara Caring prioritizes caregiver experience with AlayaCare
• Video: Employee experience as the cornerstone of competitive advantage

If you liked this episode and want to learn more about all things home-based care, you can explore all our episodes at alayacare.com/homehealth360.