Writing a book can feel endless. You start with so much excitement, and somewhere along the way, doubt creeps in. You question everything. You wonder if you’ll ever actually finish. If that sounds familiar, you’re in good company—every author hits that wall at some point. What matters is pushing through it. That’s what turns a dream into something real you can share with the world. And finishing your book? It’s just the beginning. Getting your book into the hands of readers—and making sure it works for you and your business—takes strategy, partnerships, and support. You don’t have to do it all alone. With the right plan, your book can open doors, spark conversations, grow your brand, and create real business opportunities. That’s exactly what I help authors do. Through my strategic book launch program, we focus on building real connections—conversations, media exposure, and growth that go way beyond just selling copies. If that sounds like something you’re ready for, you can schedule a brainstorming session at www.BookLaunchBrainstorm.com. Now, let’s dive in! I’m excited to introduce our panelists, who are here to pull back the curtain and share what it’s really like to be a business author. Christina Wedgwood wrote “Better: A more authentic path for the reluctant thought leader,” a refreshing call to action for thoughtful, authentic voices to step into leadership, showing that true influence comes not from being the loudest in the room, but from sharing your ideas with honesty, care, and courage. Christine Blosdale wrote “The Social Media and Branding Survival Guide: Digital Marketing So Irresistible, Even Your Ex Will Want To Follow You,” a bold, no-fluff playbook for building an irresistible online presence, turning casual followers into raving fans, and growing your business with authenticity, swagger, and unstoppable creativity. Helen Holton wrote “Intentional Leadership: How to Drive Leaders, Visions, and Teams Forward,” a powerful guide for leaders seeking to overcome burnout, strengthen resilience, and drive their teams forward by leading with greater purpose, clarity, and connection. Please join me in welcoming Christina, Christine, and Helen. In this episode, we discuss the following: 🟠 From Blank Page to Business Growth: Get honest perspectives on the emotional rollercoaster of writing your first book—and how writing is only the start of the opportunity to build your brand and business. 🟠 Targeting the Right Readers: Hear why knowing your ideal audience is key, whether you’re an emerging leader, a solopreneur overwhelmed by digital marketing, or someone ready to step into entrepreneurial authority. 🟠 Leveraging Books Beyond Sales: Learn proven strategies to use your book as a tool for speaking gigs, networking wins, relationship-building, and creating ongoing value beyond just racking up sales. 🟠 Practical Launch and Marketing Tips: Gain actionable advice on launching with intention, building your author network, seeking reviews, and nurturing your book like a long-term business investment. Links for Christina Wedgwood LinkedIn, Instagram, and YouTube www.intelligent.ink “Better: A more authentic path for the reluctant thought leader” Links for Christine Blosdale LinkedIn, Instagram, and YouTube www.christineblosdale.com www.expertauthoritycoach.com “The Social Media and Branding Survival Guide: Digital Marketing So Irresistible, Even Your Ex Will Want To Follow You” Links for Helen Holton LinkedIn, Instagram, and YouTube www.drhelenholton.com “Intentional Leadership: How to Drive Leaders, Visions, and Teams Forward” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events: www.BizBookPubHub.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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