Brand Strategy Unwankified Podcast Por Bec Hughes | Brand Strategy Mentor arte de portada

Brand Strategy Unwankified

Brand Strategy Unwankified

De: Bec Hughes | Brand Strategy Mentor
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 The Brand Strategy Unwankified podcast, hosted by Bec Hughes, is the no BS space for brand designers and creators who want to learn brand strategy and sell it as a service. If you’re over the jargon and gatekeeping of the ‘exclusive club’, and want practical, honest tools, tips and insights, you’re in the right place. ~ Why listen… this podcast is dedicated to helping brand designers confidently add strategy to their skillset and create a lucrative revenue stream. ~ What you’ll hear… real talk on pricing, selling, frameworks, and processes, with expert insights and case studies. ~ The vibe… cheeky, straight-talking, simplified, and totally unwankified. Subscribe and let’s dive in!© Becky Hughes 2025 All rights reserved. Arte Economía Marketing Marketing y Ventas
Episodios
  • 110. Brand Strategy Can't Predict the Future

    110. Brand Strategy Can't Predict the Future
    Jul 1 2025

    We’ve been told that design should be quicker and more decisive. That strategy should make things certain and predictable, and guarantee success.

    I want to challenge those ideas.

    Because what if strategy isn't about logic and certainty at all? What if those things destroy creativity?

    Instead, what if brand strategy is about invention, and re-imagination.

    About finding the 'unbland' spaces and helping businesses take a calculated risk in an otherwise uncertain world.

    Want to connect with me?

    Subscribe to The Brand Brief

    Free Brand Strategy Confidence Training

    Find me on Instagram

    Book a Strategy Springboard Sesh
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    12 m
  • 109. 5 Simple Ways I've Uplevelled My Brand Strategy

    109. 5 Simple Ways I've Uplevelled My Brand Strategy
    Jun 24 2025

    If you’re already offering brand strategy and wondering how to sharpen your process, this episode’s for you.

    I’m sharing 5 practical shifts I’ve made that have unlevelled my client experience and outcomes.

    • Why I ditched the questionnaire • A smarter way to share research • The power of presenting in person • How to stay curious longer • Why ruthless simplification is your biggest value-add

    Small, intentional changes that can elevate your strategy work in a big way.

    Want to connect with me?

    Free Brand Strategy Confidence Training

    Find me on Instagram

    Book a Strategy Springboard Sesh
    Más Menos
    15 m
  • 108. Crafting a One Page Brand Strategy

    108. Crafting a One Page Brand Strategy
    Jun 13 2025

    Ever handed over a 30-page brand strategy doc no one read? Let’s fix that.

    In this episode I'll share an approach your clients will love you for:

    • The 7 elements every one-pager brand strategy should include • Why simple brand strategy is smarter (and more powerful) • How to position, prove, and differentiate a brand on one page

    If you want your brand strategy to be understood and used, positioning your work as high value, this episode is your blueprint.

    Want to connect with me?

    Check out The Brand Method

    Find me on Instagram

    Book a Strategy Springboard Sesh
    Más Menos
    14 m
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