Album 7 Track 12 - The Power of Research and Resilience w/Bill McDowell

Brand Nerds - welcome back! You know we love to have various professionals in the brand and marketing community on the show and today we have a guest who brings the DATA. Bill McDowell is in the virtual building, sharing the power of research and resilience with us. If you've engaged with a brand or worked alongside a brand, research has been apart of the journey. Learn about that and more - enjoy!

Here are a few key takeaways from the episode:

• Show some hustle in your work.
• The power of resilience
• You get what you pay for when it comes to market research
• Meet the Pixar of the Research Game

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Album 7 Track 11 - Running Your Race w/LaDonna Gooden

Brand Nerds, Brand Nerds, Brand Nerds - today's guest spans across various industries, experiences, and roles throughout her career. As a former athlete, LaDonna Gooden has carried those lifelong lessons with her - and is dropping jew-els from her time working alongside DC to her current advocacy for women's sports in her current hometown. We know you'll learn a thing or two, so grab a notebook or your notes app and enjoy!

Here are a few key takeaways from the episode:

• Understanding your optimal communication style
• Respecting boundaries for yourself and others
• Listen more than you speak
• Own your mistakes.
• Slowing Down to Speed Up

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REMIX: Album 5 Track 10 - What's Poppin? Sprite Passes Pepsi

Brand Nerds, in this week's What's Poppin? we are diving into media's role in elevating the power of hip-hop culture in media through Sprite's iconic 'Obey Your Thirst' campaign.
We are getting a behind the curtain look at Sprite's 'Obey Your Thirst' campaign from the innovator himself, Darryl 'DC' Cobbin, our co-host!

NOTES:
Ad Week: Obey Your Third: How Sprite Became America's No. 3 Soft Drink

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