
Building Confidence to Ask: Strategies for Women to Own Their Worth With Zoe Bogan
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Tune in as Lisa Zeiderman and Precious Williams welcome Zoe Bogan, founder of ZB Agency and the visionary behind the Revenue Catalyst Program, which empowers women in traditionally male-dominated industries to excel in revenue-generating roles. Drawing on her experience as a former mergers and acquisitions leader at KPMG, Zoe shares her expertise helping women cultivate the confidence to overcome traditional barriers and boldly ask for opportunity, ownership, and the compensation they deserve. Learn how to move past fear and step into your power by:
- Laying the Foundation: Explore Zoe's personal journey and the "breadcrumbs" that led to empowering women's confidence.
- Cultivating Self-Belief: Learn strategies for shifting your mindset to build deeper belief in your worth and potential.
- Speaking Up: Get practical tips for asking powerfully and with confidence, even when navigating fear in male-dominated environments.
- Embracing an Empowered Mindset: Understand the importance of transitioning from a passive "employee" stance to an active, confident "entrepreneurial" mindset.
- Demanding Your Due: Learn why confidently demanding what you inherently deserve is crucial for achieving true financial empowerment.
About Zoe Bogan
Zoe Bogan is the founder of ZB Agency and a catalyst for women stepping into revenue-generating leadership roles across accounting, law, consulting, and beyond. Through her flagship program, Revenue Catalyst, now in its third cohort, she equips women to lead with confidence, close deals, and shift how they’re seen and valued in high-stakes rooms.
She is the visionary behind the ZB Agency Conference: Women Leading in Revenue Generation and Dealmaking and the ZB Golf Series, which has introduced nearly 70 women to golf as a powerful tool for business growth.
Zoe also leads the Capital Power-Up Initiative and upcoming Capital Power Summit, helping diverse and women-owned businesses prepare for funding and connect with aligned investors.
A former Corporate Development leader at KPMG, Zoe brings deep experience in M&A, integration strategy, and culture alignment. She’s a SUNY Fredonia alum, a passionate advocate for women in business—and most likely to be found on the golf course with her dog, Angel, when not building what’s next.
Important Links:
- Savvy Ladies
- Precious Williams' LinkedIn
- Lisa Zeiderman's LinkedIn
- Zoe Bogan's LinkedIn
- Zoe Bogan's Website , ZB Agency