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Built 2 Scale

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From bootstrapped chaos to VC-backed scale, Built 2 Scale is your backstage pass to building high-growth startups at the edge of business, tech, AI, and robotics. Hosted by founders Matt Perrott and Scott Wilcox, this podcast dives into the raw, unfiltered reality of turning big ideas into scalable companies. Each week, we unpack the messy middle—fundraising, hiring, product-market fit, and the growing role of automation and AI in modern business. No hype. No jargon. Just real stories, hard lessons, and sharp insights from founders who are actually in the trenches. Whether you’re building SaaS, hardware, or something the world’s never seen before—if you’re scaling, you’re in the right place.Copyright 2025 Built 2 Scale Economía Gestión y Liderazgo Liderazgo Política y Gobierno
Episodios
  • Google I/O 2025 AI Bombshell, Nvidia’s $50 Trillion Robot Bet & Coinbase Hacked
    May 23 2025

    Segment Highlights & Takeaways

    00:00 - Founder-life Banter 1080p ear-hair, distribution hacks, and why humor matters for reach.

    08:30 - Delegation vs “Founder Mode” Why Zuck, Chesky & Musk still get their hands dirty—plus a 3-step audit to decide when you should delegate.

    18:55 - Coinbase HackAnatomy of a social-engineering breach and why Brian Armstrong spent $400 M instead of paying a $20 M ransom. Security checklist included.

    28:50 - Google I/O 2025 RecapGemini 2.5, Veo-3 video AI, Project Astra live demo. What “Agent Mode” means for Apple’s walled garden.

    37:40 - MCP & the Agentic WebMeet HTTP’s heir for AI agents. Translate “MCP packets” into traction for your startup.

    47:15 - 1-Person Unicorns OpenAI Codex + cloud infra = solo dev superpowers. Case study: 6-week MVP → $8 M seed.

    55:00 - Tool Stack SprintRelevance AI, NotebookLM app, DripMax style-rater, Cal.ai macro tracker—who should test what, and why.

    1:02:00 - Nvidia Isaac GR00T & Omniverse Physics-true sims, synthetic data, and Jensen Huang’s “infrastructure is compute” manifesto.

    1:08:20 - Robot RundownFigure AI’s factory deal momentum and the grand-slam TAM math behind the $50 T humanoid economy.

    1:13:45 - Snack-Size Philosophy“You are only your next token.” How to run life like an LLM—practical mindset reframes.


    Key Topics / SEO Tags

    AI news • Google I/O 2025 • Gemini 2.5 • Project Astra • MCP protocol • Agentic Web • OpenAI Codex • Nvidia Omniverse • Isaac GR00T • Figure AI • Humanoid robots • $50 T robot economy • Coinbase hack • Founder delegation • Venture capital strategy • Startup tooling


    Resources & Links

    • Google I/O: https://io.google/
    • Gemini 2.5 (DeepMind): https://deepmind.google/technologies/
    • Project Astra: https://deepmind.google/blog/project-astra
    • Veo-3 Video AI: https://deepmind.google/technologies/
    • Nvidia Omniverse: https://www.nvidia.com/en-us/omniverse/
    • Nvidia Isaac (GR00T): https://developer.nvidia.com/isaac
    • Figure AI Humanoids: https://www.figure.ai/
    • Coinbase: https://www.coinbase.com/
    • OpenAI Codex: https://openai.com/research/codex
    • MCP primer: https://agentprotocol.dev/
    • Relevance AI: https://www.relevanceai.com/
    • NotebookLM: https://notebooklm.google/
    • Cal.ai: https://www.cal.ai/
    • DripMax (beta): https://dripmax.app/


    TL;DR Action Items
    1. Audit your delegation stack: Use Scott’s “80/20 Founder-Mode Test” to decide today what to offload.
    2. Start agent-proofing your...
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    1 h y 14 m
  • Full-Stack AI, Zapier MCP & Limitless Pendant | $10 M Boring Tunnels
    May 16 2025

    This week on Built 2 Scale: Scott loses his brand-new Limitless pendant (turns out “Find My” isn’t included), Matt explains why Zapier’s new MCP server might let interns run the office, and the guys dissect YC’s “full-stack AI” memo. They roast Google’s Gemini branding fumble, cheer OpenAI’s Sheryl-Sandberg-style hire, and marvel at Elon’s autonomous boring machine that digs tunnels for 1 % of Melbourne-Metro costs. Plus: stealth AR teleprompter glasses, trillion-dollar TAM math, and a $10 K “Founder OnlyFans” riff. Quick hits, sharp insights, and robot-enhanced banter—tune in or get left behind!

    Topics:


    Limitless pendant lost: wearables & “Find My” fails

    YC’s full-stack AI vision & Elysium’s talking-walls dream

    Brett Weinstein on AI consciousness (“no-pilot” mode)

    OpenAI taps Fidji Simo to monetize ChatGPT

    Google Gemini branding crisis & search erosion

    Sequoia says AI TAM = trillions from day one

    Zapier MCP: 8 000-app super-connector for agents

    Even G1 AR glasses: TED talk, no teleprompter

    Boring Co. tunnels at 1 % of legacy cost


    0:00 Cold open – pendant saga & Hank-the-dog coworker mix-up

    2:35 Tool-stack drama – Notion, Slack & Assembly takeover

    4:03 Founder-OnlyFans riff – Nikita Bier’s $10 k Zoom calls

    4:29 Charging for meetings chat & Limitless pendant unboxing

    6:29 Pendant lost – discovers “no Find My” flaw

    10:30 YC’s “full-stack AI” post sparks vertical-integration talk

    16:58 Elysium vision – talking walls & home-robotics roadmap

    17:56 “Thanks for Watching” intro – Brett Weinstein setup

    19:45 AI consciousness debate – the looming “no-pilot” phase

    24:50 OpenAI hires Fidji Simo – ads & App-Store layer ahead

    29:19 Google’s Gemini branding crisis & search-share erosion

    34:43 Sequoia on AI TAM – trillions from day one

    42:12 PE roll-ups & equity alignment for automation

    47:48 MCP deep dive – Zapier’s 8 000-app unlock

    54:55 Even G1 AR glasses – stealth teleprompter demo

    57:28 Boring Co. tunnels – $10 M/km autonomous TBM reveal

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    1 h y 2 m
  • Australia’s AI Anxiety: OpenAI’s $3B Windsurf Buy & Epic Games vs Apple App-Store Ruling, How-tos, and more
    May 8 2025

    This week on Built 2 Scale, Scott’s caffeine shakes are finally under control, Matt’s new Mac has quit gas-lighting him, and Australia tops a brand-new chart—for fearing AI more than any other country. From a paralyzed creator who edited a YouTube video with his thoughts to Stripe’s surgical strike on Apple’s 30 % cut, the lads unpack the future of robots, regulation, and founder productivity in one fast hour.

    Topics

    Australia’s AI trust gap – only 30 % of Aussies believe the benefits outweigh the risks; why the dread?

    Archistar × LA wildfire rebuild – Sydney prop-tech picked to slash permit times with generative zoning AI.

    OpenAI + Windsurf – $3 B coding-assistant grab to cement Sam Altman’s “Apple of AI” stack.

    Stripe’s 2.5 % escape route – Epic v. Apple ruling lets devs dodge the App Store toll booth.

    “Smartest CEOs” list – NVIDIA’s Jensen Huang tops linguistic IQ rankings; Demis Hassabis, Reed Hastings, and Patrick Collison follow.

    Neuralink telepathy – patient edits and uploads a full YouTube video using only brain signals.

    Physical Intelligence’s $400 M laundry bots – Bezos backs household chore automation.


    Tool Hacks

    NotebookLM → spin any doc pile into a walk-and-learn podcast

    Granola note-taker → one-click transcript ➜ templated minutes

    MyMind → screenshot-to-second-brain for visual thinkers

    HiDock H1 recorder → AirPods-powered voice capture ➜ AI task list

    Limitless Pendant → always-on memory and meeting summaries


    Robot Rundown

    Unitree G1 sticks the first standing side-flip (on a $16 K bot).

    Single-purpose chore bots—from folding tees to bussing tables—are everywhere.

    DJI Dock 3 gives warehouses an always-ready drone workforce. Insights Home

    NVIDIA Omniverse & Isaac Sim are where the next robot brains are growing up.

    Why capturing SOPs today protects your craft in a robot-tomorrow world.


    Resources & Mentions

    KPMG AI Trust Study – https://kpmg.com/au/

    Archistar – https://archistar.ai

    Windsurf – https://windsurf.ai

    Stripe In-App Kit – https://stripe.com

    Neuralink – https://neuralink.com

    Physical Intelligence – https://physicalintelligence.company

    Unitree G1 – https://unitree.com/products/g1

    NotebookLM – https://notebooklm.google

    Granola – https://granola.ai

    MyMind – https://mymind.com

    HiDock H1 – https://hidock.com

    Limitless Pendant – https://limitless.ai/pendant

    NVIDIA Omniverse / Isaac Sim – https://developer.nvidia.com/isaac/sim


    Subscribe for weekly founder-led deep dives

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    1 h y 10 m
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