C2E7 - Who are our best clients, really? (Defining your consulting firm's ideal client profile) Podcast Por  arte de portada

C2E7 - Who are our best clients, really? (Defining your consulting firm's ideal client profile)

C2E7 - Who are our best clients, really? (Defining your consulting firm's ideal client profile)

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In this episode, we'll dive even deeper into value proposition design ... and discuss the next critical issue: Defining your consulting firm's ideal client profile or "ICP." Flo will guide you through all key steps, from defining "ideal" to reviewing your best recent engagements, to deriving a crisp description of your ICP.

Credits Voices, production, etc. by Ash and Flo. Creative and design advice by @calmar.creativ Into, outro voiceover by @iamthedakota Music also by @iamthedakota

Show notes Link to our handy "Best Engagement Review Guide" (a Google Doc)

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