
CEO Playbook Ep 11: Scale Smarter by Tracking What Actually Matters
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Most frustrated founders are chasing the wrong numbers. They're buried in dashboards, juggling KPIs, and wondering why growth still feels like a grind.
In this episode, you’ll learn how seasoned CEOs scale faster by simplifying what they measure, and how choosing the right North Star metric creates the focus, alignment, and momentum your business has been missing.
If growth feels scattered, this is the clarity you didn’t know you needed.
In this episode of Stories of Scale with Jonathan Herps, you’ll discover:
- The role of a single guiding metric and why it beats tracking X different KPIs (01:04)
- CEOs reveal what they actually track to drive sales, profit, and operational control (02:58)
- Why client longevity is Jonathan’s most powerful metric (04:37)
Key takeaways for CEOs and business owners:
- The wrong metrics can create noise; the right one creates clarity
- Strategy is choosing what not to track
- Aligning your team starts with aligning your definition of “winning”
- Longevity is the most underused signal of leadership effectiveness
Running a company without a clear, unifying metric is like sailing without a compass. You might move, but never in the right direction.
CONNECT WITH JONATHAN HERPS
Website: www.scaleupgrowth.co
LinkedIn: www.linkedin.com/in/jonathanherps
Facebook: www.facebook.com/scaleupgrowth
Instagram: www.instagram.com/scaleupgrowth
Youtube: www.youtube.com/@scaleupgrowth
Email: admin@scaleupgrowth.co
🚀 Ready to Elevate Your Business?
If you’re interested, here are 3 ways I can help you right now:
1. Subscribe to our podcast
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2. Download our free CEO Dashboard template
Build a step-by-step business plan for consistent growth.
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3. Book a 20-min Business Growth Call
Map out a growth plan for your business and identify your biggest bottleneck & leave with a clear action plan. — Click Here