
Controversy Is Your Superpower: Why Playing It Safe Is Killing Your Business
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Let me ask you something…
Would you sit through a movie where nothing goes wrong, no one struggles, and everything turns out just fine? Of course not. That’s not a story—it’s a snoozefest. So why are so many entrepreneurs trying to build a business like that?
In this episode, I’m sharing why controversy isn’t something you should avoid. It’s something you should leverage. Controversy is human. It’s messy, emotional, and powerful. And when you know how to use it right, it becomes your greatest asset in business.
People don’t follow you because you're polished and perfect. They follow you because you solve real problems, and real problems come wrapped in controversy. The more honest you are about the struggles you help people overcome, the more magnetic your brand becomes.
I’m sharing how to use your truth to build trust, how to tell stories that actually sell, and why the most successful entrepreneurs lean into what others run from.
"People are not gonna follow you because they just love your beautiful, immortal soul. They're gonna follow you because you solve a problem, and you do it in an epic way." ~ Preston Brown
Connect with Preston Brown:
- 🌐Website - https://theprestonbrown.com/
- 👤Facebook - https://facebook.com/theprestonbrown
- 📷 Instagram - https://www.instagram.com/theprestonbrown/
- ▶️YouTube - https://www.youtube.com/c/ThePrestonBrownBusinessCoach