In today’s episode of The Life-First Coaching Business Podcast, we’re diving into the role of social media in your coaching business—and how to find an approach that feels good, works for you, and supports your bigger strategy. If you're a coach who's planning, building, or growing your purpose-led business, this episode will help you stop second-guessing your online presence and start using social media in a way that aligns with your goals and energy.

In This Episode, I Cover:

• Why there’s no “one right way” to use social media as a coach
• The difference between visibility and credibility—and why both matter
• How to decide what role (if any) social media plays in your business strategy
• The mindset shifts that help you show up with more ease and less pressure

Key Learning Outcomes:
In this episode, you’ll learn:

• How to define your version of success on social media—without chasing trends or burning out
• The questions to ask yourself to clarify the role of social media in your marketing ecosystem
• How to build a client-attracting strategy that works with or without heavy social media use

Timestamps:

00:00 Introduction: Do You Need Social Media for Your Coaching Business?

00:25 Welcome and Podcast Overview

00:49 Approaching Social Media in Your Business

02:29 Mindset Shifts and Overcoming Discomfort

04:36 Strategy vs. Tactics in Marketing

07:33 Alternative Marketing Strategies

09:58 Leveraging Social Media for Connection

14:42 Final Thoughts and Resources

Links and Resources:

• FREE 1-page Client Attraction Blueprint and Mini Training
• The Life-first Coaches Launch Plan Live Group Coaching Program
• Instagram
• Website

Grab your ticket for the FREE live training The Irresistible Offer Blueprint: for Health, Wellness and Life Coaches

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This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie. Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com

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