In this episode of The G3X Podcast, I had the pleasure of sitting down with Laysa Durski-Pereira, an incredibly driven entrepreneur who went from culinary dreams in Brazil to building a thriving bookkeeping business here in the U.S. 🇧🇷➡️🇺🇸

We talked about her journey — from navigating the family business to studying at Le Cordon Bleu, and ultimately launching Books Well Done, her own business that helps other entrepreneurs master their finances. Laysa opened up about the real struggles behind entrepreneurship, including starting over in a new country, building confidence, and staying disciplined even when motivation fades.

One of the most powerful moments was hearing her say, "Discipline will take you further than motivation ever could." This is an episode packed with gems for any entrepreneur, especially women and immigrants chasing success with faith and grit.

I’m honored to share this conversation — it’s about more than just business. It’s about family, sacrifice, purpose, and the God Gym Grind mentality. 💪

👇 Connect with Laysa here:

LinkedIn: https://www.linkedin.com/in/laysadurski/

Instagram: https://www.instagram.com/bookswelldone/

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Chapters

00:00 Introduction to Laysa's Journey

01:26 Laysa's Early Life and Education

06:03 Culinary Aspirations and Paris Experience

10:15 Family Dynamics and Relationship Challenges

11:42 Moving to the U.S. and Restaurant Challenges

19:11 Transitioning Careers and New Beginnings

25:35 Building a Business and Future Aspirations

26:30 Transitioning to Entrepreneurship

29:12 The Challenges of Client Acquisition

31:32 Empowering Women in Business

36:03 Overcoming Prejudice and Building Confidence

41:11 Introducing Books Well Done

45:32 Common Mistakes in Bookkeeping

49:41 The Importance of Discipline in Business

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