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In this episode, James Wells sits down with fellow real estate professional James Durham to unpack what it really takes to succeed in today’s competitive market. They dive into the power of discipline and consistency, the behind-the-scenes systems that keep top agents on track, and how staying organized can directly impact your bottom line.

The conversation covers today’s real estate market challenges, the growing multifamily investment scene in Tallahassee, and why raw land might be one of the most overlooked investment opportunities. The pair also break down how strong communication skills can make or break a deal, especially in sales, and share how they’re setting and hitting their own financial goals.

Whether you're a seasoned investor or just getting started, this episode is packed with real talk and actionable insight.

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If you would like to see the video version, you can find it on our YouTube page linked below. You can also find the full length version in our Secret Sauce Course on Teachable, along with 30+ other videos on similar topics!

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