Episodios

  • Photographers: Do This Mid-Year Audit Before You Plan Anything Else
    Jun 18 2025

    Send Me A Message or Question About This Episode

    We’re halfway through the year—can you believe it?!

    Before you dive into fall promos, holiday minis, or your next Instagram Reel… it’s time for a little business self-care.

    In this episode, I’m guiding you through a simple but powerful mid-year check-in for your photography business using my Keep, Tweak, Ditch method. Whether you’re feeling on fire or totally frazzled, this quick audit will help you reflect on what’s working, what’s not, and what needs a glow-up.

    Here’s what you’ll do with me inside the episode:

    • Look at what’s bringing in clients and joy → KEEP it
    • Identify what needs a little tune-up → TWEAK it
    • Say goodbye to what’s draining you → DITCH it

    Plus, I’ll walk you through a mindset realignment exercise to help you reconnect with your big picture goals — so you can head into the second half of the year with clarity and confidence.

    This is your permission slip to pause, reflect, and rework the parts of your biz that aren’t serving you.

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    21 m
  • Grow Your Audience by Borrowing Someone Else’s
    Jun 11 2025

    Send Me A Message or Question About This Episode

    Want to grow your photography audience without starting from scratch? This episode is all about the power of borrowing someone else’s audience — and no, it’s not shady, it’s strategic. 👏

    Whether you’re tired of chasing algorithms or just ready to expand your reach in smarter ways, I’m sharing creative, proven methods photographers can use to grow their visibility by partnering with other businesses and creators.


    You’ll learn:

    📣 Why collaboration is the secret weapon most photographers overlook

    🤝 Real-life examples of how to borrow someone else’s audience — ethically and effectively

    📸 Creative ideas like giveaways, vendor collabs, styled shoots, and guest content

    💡 How to make these partnerships mutually beneficial (so everyone wins!)


    If you’re ready to stop trying to do it all alone and start building real connections that grow your business, this episode is a must-listen.

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    18 m
  • Social Media for Photographers: Should You Play the Game or Focus Elsewhere?
    Jun 4 2025

    Send Me A Message or Question About This Episode

    Do you really have to show up on social media to run a successful photography business?

    In this episode, we’re having a real talk about the social media game - and whether or not it makes sense for YOU.

    I’ll walk you through:

    ✔️ How to decide if social media should be a core part of your marketing plan (or not)

    ✔️ Why it’s okay to focus on other marketing outlets (email, SEO, referrals) if social isn’t your thing

    ✔️ If you do decide to use social, how to create posts that align with what platforms want — without dancing, pointing, or being fake

    ✔️ The difference between posting to connect vs. posting to check a box

    Whether you’re ready to lean into social media or step away without guilt, this episode will help you find a marketing approach that works for you and your business.



    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    29 m
  • Your Photography Website: It Matters More Than You Think
    May 28 2025

    Send Me A Message or Question About This Episode

    Think social media is enough? Think again!

    In this episode, I’m breaking down why having your own photography website is essential for growing your business and booking dream clients. I’ll share what every photographer’s website should include, how your site can work for you 24/7, and why relying on social media alone is risky. If your website is outdated or non-existent, this episode is your sign to fix that — fast.


    Build a stunning photography website with SHOWIT: https://account.showit.co/r/w3wm31yf

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    15 m
  • Summer Success: Marketing Ideas for Photographers During Slow Season
    May 21 2025

    Send Me A Message or Question About This Episode

    Summer doesn’t have to be slow for your photography business! In this episode, I’m sharing creative and simple marketing ideas to help photographers make the most of the summer season. From fun promotions to building your email list and prepping for fall, these summer success tips will help you stay visible, book clients, and set yourself up for your best busy season yet.


    Try Honeybook & save on your first year: https://share.honeybook.com/fsGV8?referral_platform=app_referral

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    27 m
  • How Brand Photos and Online Visibility Help Photographers Book More Clients
    May 14 2025

    Send Me A Message or Question About This Episode

    You spend your days helping clients look amazing in front of the camera — but when’s the last time YOU stepped into the spotlight?


    In this episode, we’re talking about why brand photos and showing up online are non-negotiable for photographers who want to grow their business and book dream clients.


    I’ll share:

    ✔️ Why personal branding matters more than ever in the photography industry

    ✔️ How showing your face builds trust and connection with potential clients

    ✔️ Simple ways to start showing up online (without feeling awkward or salesy)

    ✔️ Why brand photos are key for elevating your website, social media, and marketing


    If you’ve ever thought “I don’t need to be the face of my brand,” this episode will change your mind — and help you show up with confidence and clarity.

    Support the show

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    22 m
  • Photographer Burnout Signs + Solutions: How to Find Balance in Your Business
    May 7 2025

    Send Me A Message or Question About This Episode

    Feeling drained or uninspired in your photography business? You might be facing burnout without even realizing it. In this episode, we’re diving into the subtle (and not-so-subtle) signs of photographer burnout, why it happens, and how to set healthy boundaries to protect your creativity and energy. Tune in for actionable tips to help you avoid creative exhaustion and run a more sustainable photography business.

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    31 m
  • Tired of Instagram? How to Create A Marketing Plan Minus The Social Media
    Apr 30 2025

    Send Me A Message or Question About This Episode

    Hate the idea of showing up on social media every day just to book clients? You’re not alone. In this episode, I’m sharing the history of social media marketing and how it has changed in the last few years, along with some of the tried and true marketing strategies that have gotten lost in the noise lately (but can be super powerful for your business)

    Whether you’re taking a social media break or just ready to market in a way that feels more sustainable, this episode gives you permission to step back—without stepping away from success.

    TRY FLODESK
    Save 50% OFF you first year when you sign up using this link ⬇️
    https://flodesk.com/c/5WCB4U

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Más Menos
    29 m
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