🎙 INTRO TIME!

Welcome back to Handle the Sh!t!—where business gets real, and sh*t gets handled! In this episode, we’re talking all things social media—specifically for septic, wastewater, and service-based businesses. If you’ve ever worried that posting too much might make you “annoying” online, our answer is: GOOD. That means you’re showing up. And no one knows that better than our in-house social media powerhouse...

💥 MEET OUR GUEST

Say hello to Heidi Hooker, the Marketing Manager at HomeField East Valley. Heidi is the genius behind our brand voice, visibility, and viral TikToks (yes, even the gross ones!). She joins Tanya to break down why being “too much” on social media is exactly the right amount—and how to start posting with confidence, clarity, and consistency.

🔥 WHY THIS EPISODE ROCKS.....

🔥 Why “annoying” is actually your goal when building visibility online
🔥 The 80/20 rule that keeps your content valuable (not salesy)
🔥 Real tips for posting consistently without losing your mind
🔥 What actually performs well on social media for septic companies (hint: the gross stuff!)
🔥 How social media attracts new hires and helps build your internal team culture
🔥 Pro-level outreach tactics for networking with local restaurants, agents, and businesses
🔥 The social media tool we use every day and why it’s a game-changer

🔗 Resources & Links:

• ✅ Download our free PDF: 50 Social Media Post Ideas for Your Septic Biz
• ✅ Social Pilot – Our favorite affordable social media scheduler

💬 Epic Affirmation from this Episode:

“Take a risk and try to be annoying. At least once a day.” 💣

🎧 Until next time, keep doing epic shit!

🎧 Thanks for Listening to Handle The Sh!T!

If today’s episode fired you up or hit home, send it to someone in the field who needs to hear it.
We’re building something bigger than a business — we’re raising the bar for this industry.

👉 Don’t forget to follow the show so you never miss an episode.
👉 Drop us a review — it helps more badass pros find us.
👉 Got an idea, question, or story to share? We’d love to hear it.

🔗 Connect With Us:

🌐 Website: HomeFieldEastValley.com
📸 Instagram: @HomeFieldEastValley
📘 Facebook: @HomeFieldEastValley
🎵 TikTok: @WeDoEpicShit
🎥 YouTube: @homefieldeastvalley
🐦 X (Twitter): @HomeFieldEastValley
💼 LinkedIn: Tanya Merritt Wilson
📧 Email: Tanya@homefieldonsite.com

Handle The Sh!T! is powered by HomeField East Valley — where septic gets done right, and business gets handled.

#HandleTheShitPodcast #HomeFieldEastValley #SepticStrong #WastewaterWarriors #TradesTalk #WeDoEpicShit

🔍 Episode Summary

In this episode, we sit down with Tim Butler, a seasoned service manager in the septic industry, to talk about what it really takes to build a team that’s proud of their work and dedicated to customer service. From creating a strong internal culture to changing public perceptions of septic work, Tim shares insight on why pride, professionalism, and education matter in every service call. This one’s a must-listen for anyone in the skilled trades—or anyone looking to lead a team that shows up and shows out every single day.

💡 Key Takeaways

• Customers notice—and appreciate—when their property is left spotless.
• A strong, pride-filled team culture drives performance and retention.
• Technicians who take pride in their work deliver better service.
• Educating both the team and customers builds trust and value.
• Clean uniforms and trucks reflect the quality of the business.
• Leadership is the spark that ignites team pride and engagement.
• The septic industry is essential and deserves respect.
• A service-first mindset leads to long-term customer relationships.
• The skilled trades are finally getting the recognition they deserve.

📺 Watch the Full Episode: Catch the full conversation on our YouTube channel

🔔 Don’t forget to subscribe for more behind-the-scenes stories from the field!

#HandleTheShit #SepticIndustry #SkilledTrades #ServiceMindset #HomeMaintenance #TeamCulture #TanyaWilson #HomeFieldOnsiteEnvironmental #HomeFieldEastValley #LadiesKickinAss #BadAssInnerCircle

🎧 Thanks for Listening to Handle The Sh!T!

If today’s episode fired you up or hit home, send it to someone in the field who needs to hear it.
We’re building something bigger than a business — we’re raising the bar for this industry.

👉 Don’t forget to follow the show so you never miss an episode.
👉 Drop us a review — it helps more badass pros find us.
👉 Got an idea, question, or story to share? We’d love to hear it.

🔗 Connect With Us:

🌐 Website: HomeFieldEastValley.com
📸 Instagram: @HomeFieldEastValley
📘 Facebook: @HomeFieldEastValley
🎵 TikTok: @WeDoEpicShit
🎥 YouTube: @homefieldeastvalley
🐦 X (Twitter): @HomeFieldEastValley
💼 LinkedIn: Tanya Merritt Wilson
📧 Email: Tanya@homefieldonsite.com

Handle The Sh!T! is powered by HomeField East Valley — where septic gets done right, and business gets handled.

#HandleTheShitPodcast #HomeFieldEastValley #SepticStrong #WastewaterWarriors #TradesTalk #WeDoEpicShit

In this podcast episode, Tanya Wilsom interviews Tim Butler, a service manager, about the importance of training technicians to provide excellent customer service. They discuss the significance of instilling a culture of accountability and excellence among technicians, the role of teamwork in enhancing performance, and the importance of recognizing and rewarding good work. Tim shares his approach to training new technicians, emphasizing the need for a supportive environment where team members uplift each other. He also offers advice for service managers on how to connect with their teams and foster a positive work culture.

Things We Learn From This Episode:

• Training technicians goes beyond just technical skills.
• Creating a culture of excellence is crucial for accountability.
• Technicians should treat customers like family.
• Peer correction among technicians enhances performance.
• Recognition and rewards motivate technicians.
• Transparency builds trust between managers and technicians.
• Understanding personal backgrounds helps in uplifting team members.
• A supportive environment fosters teamwork and growth.
• Good customer experiences lead to positive reviews.
• Service managers should be approachable and human.

🎧 Thanks for Listening to Handle The Sh!T!

If today’s episode fired you up or hit home, send it to someone in the field who needs to hear it.
We’re building something bigger than a business — we’re raising the bar for this industry.

👉 Don’t forget to follow the show so you never miss an episode.
👉 Drop us a review — it helps more badass pros find us.
👉 Got an idea, question, or story to share? We’d love to hear it.

🔗 Connect With Us:

🌐 Website: HomeFieldEastValley.com
📸 Instagram: @HomeFieldEastValley
📘 Facebook: @HomeFieldEastValley
🎵 TikTok: @WeDoEpicShit
🎥 YouTube: @homefieldeastvalley
🐦 X (Twitter): @HomeFieldEastValley
💼 LinkedIn: Tanya Merritt Wilson
📧 Email: Tanya@homefieldonsite.com

Handle The Sh!T! is powered by HomeField East Valley — where septic gets done right, and business gets handled.

#HandleTheShitPodcast #HomeFieldEastValley #SepticStrong #WastewaterWarriors #TradesTalk #WeDoEpicShit