What does it really take to skyrocket your beauty brand’s wholesale growth in just a few months?

In today’s Hot Seat episode, Aggie sits down with Tuna Ziver Yoney, founder of Ziver Organiques, to unpack how he grew his sustainable skincare brand by 260%, landed 70 new retail partners, and transitioned from Etsy side hustle to full-time founder — all in just four months! Tuna gets real about the behind-the-scenes strategies that made it happen: refining his niche, optimizing his wholesale process, and harnessing the power of upcycled ingredients. Plus, you’ll hear Aggie workshop live with Tuna on how to further scale his retailer partnerships for even bigger success. If you’re ready to turn one-time orders into repeat customers (and boost your bottom line!), you won't want to miss this one.

Chapters:

• 00:00:00 - A New Chapter: From Finance to Beauty
• 00:01:29 - Welcome to Beauty and the Brand
• 00:01:33 - Meet Tuna: Purpose-Driven Skincare Innovator
• 00:03:15 - How Ziver Organiques Was Born
• 00:05:10 - Breaking Barriers: Challenges That Sparked Innovation
• 00:08:20 - Cracking the Code: Wholesale Growth Secrets
• 00:12:44 - Mastering the Art of Wholesale Accounts
• 00:21:18 - Retailer Relationships That Fuel Brand Expansion
• 00:39:30 - Lessons Learned: Growth, Grit, and Going Full-Time

Links and Resources:

• Ziver Organiques
• Tuna on LinkedIn
• Aggie on LinkedIn
• AB Creative
• Aggie on Instagram

Thanks so much for joining us this week. Want to subscribe to Beauty and the Brand? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

Mentioned in this episode:

5 Days to Growing Your Iconic Beauty Brand Challenge