
How Ellen Rohr Turned Financial Chaos Into a $40M Business
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Ellen Rohr thought she was crushing it—until she hit a wall. Her business was in financial trouble. Her marriage was on the edge. And the truth was, she couldn’t even read her own P&L.
In this episode of The $100 Million Mindset, Ellen shares the raw, unfiltered story of how she turned things around—starting with one bold decision: learning the numbers.
You'll hear exactly how she went from survival mode to scaling a $40M legacy business—and how you can do the same.
Whether you're a contractor, entrepreneur, or service business owner, this is a must-watch episode on financial leadership, business clarity, and scaling with confidence.
What's Inside:-
The top financial mistakes business owners make
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How “napkin math” can save your business
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What to do when your team (or spouse) doesn’t trust you
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Why knowing just a few numbers changes everything
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How to lead with clarity—even under pressure
If this episode hit home, follow, review, and share it with a business owner who’s ready to grow with purpose. The $100 Million Mindset isn’t for the average—it’s for those bold enough to lead, scale, and leave a legacy.
Resources & Links:
📌 Connect with Todd Liles: Website | Instagram | Linkedin
🔗 Full show notes and resources: www.toddliles.com/mindset