
Turning Podcast IP into Multi-Platform Revenue
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We have interviews with James Burtt from the newly-launched Pivot Productions; Liam Heffernan from Mercury Podcast Network who has just announced a new partnership with the Student Radio Association; and founder & CEO Will Malnati of At Will Media on taking IP from podcasts into other platforms.
Plus - weekly podcast listening in the US has reached a staggering 773 million hours according to new data from Edison Research. This robust metric provides a more meaningful measurement than percentage reach, showing the growing intensity of podcast consumption while enabling better cross-media comparison.
• Audioboom acquires UK podcast company Adelicious, maintaining both brands to serve different market segments
• YouTube announces plans to demonetize inauthentic AI-generated content, raising questions about disclosure standards
• New and updated podcast apps include Campfire (German), Fountain and Podhome
Check us out at podnews.net for daily updates from across the podcast industry. If you want to support this show, visit weeklypodnews.net to become one of our valued power supporters.
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