It Ain’t Easy: Mark Brezinski on Building Brands, Failing Forward, and Finding Joy
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It Ain’t Easy: Mark Brezinski on Building Brands, Failing Forward, and Finding Joy
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🧠 “I knew right away I wasn’t going to be happy just executing someone else’s plan.” -Mark Brezinski
That mindset shaped decades of restaurant innovation, from the King Solomon Burger at age 16, to concepting Velvet Taco, Pei Wei, Tin Star, EatZi’s, and more.
This week’s episode of the Business of Joy features Mark Brezinski, restaurant conceptor, consultant, & author of Food Fight!
In our conversation on The Business of Joy, we talk about:
🍴 His surprising first jobs (and first off menu item)
🧭 The equation he teaches young leaders: 1/3 of your time controls the other 2/3
⭐️ Why BBQ is the perfect fast casual North Star
📉 The personal bankruptcy that taught him more than any success ever did
📚 What his book revealed to friends who thought they knew him
🔥 Why “authentically good” matters more than “authentic” or “good” alone
Check out Oak'd BBQ: https://www.instagram.com/oakdbbq/?hl=en
#businessofjoy #RestaurantIndustry #HospitalityLeadership #BrandBuilding #RestaurantInnovation