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Marketing vs Selling: Why Most People Get It Wrong

Marketing vs Selling: Why Most People Get It Wrong

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 📺 Welcome to Episode 22 of The Pulse of Marketing, “Marketing vs Selling: Why Most People Get It Wrong,” where Coach LJ breaks down what separates marketing from selling and why understanding this truth could radically transform your brand’s results.Suppose you've ever wondered why your audience isn’t converting or why your campaigns fall flat even when your product is excellent. In that case, this episode reveals the emotional core, strategic nuance, and timing difference between marketing and selling.This isn’t about picking sides—it’s about knowing how they complement each other.💡 What You Will Learn in Episode 22 | Marketing vs Selling: Why Most People Get It Wrong About:The one overlooked distinction between marketing and selling that most entrepreneurs missWhy marketing sets the stage and selling closes the curtainHow to align your content, messaging, and CTA strategy for real resultsWhat happens when your brand’s marketing feels like something (and why that drives sales)The secret behind emotional resonance and how to create movements, not just transactions🔁 Whether you're just starting or scaling your business, this episode will help you build systems that work together, not against each other.Timestamps: 0:00 – Intro 1:54 – Marketing vs. Selling: The Key Difference No One Talks About 3:55 – Understanding Marketing: Setting the Stage for Success 9:10 – Selling – The Art of Closing the Deal 16:28 – How Marketing and Selling Work Seamlessly 22:58 – What Happens When Marketing and Selling Work Hand-in-Hand? 28:10 – The Emotional Core of It All 34:38 – The Big Takeaways 38:32 – My Final Thought 39:09 – Your Next Steps🧠 Final Thought:Marketing isn't just about reach. Selling isn't just about closing. When they work together with clarity, purpose, and emotional intent, you don't just attract customers, you also build lasting relationships and create loyal followers.👇🏾Drop your biggest takeaway in the comments and let us know: Which part of your strategy needs more focus—marketing or selling?Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to ...
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