Episodios

  • Live from Auckland: Lessons in Punching Above Your Weight
    May 27 2025

    Recorded in front of a live audience at Colenso BBDO, we talk about New Zealand's culture of creativity; about what outside planners bring to the country and what it imparts upon them; about the cultural characteristics of New Zealanders; about the importance of winning, not just surviving, and about the dangers as the marketing sciences mainstream. Thanks to the Effies, Tracksuit and WARC for supporting our live tour. And to Colenso BBDO for hosting us.

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    1 h y 4 m
  • Live from Sydney: Breaking the Laws of Average
    May 25 2025

    When 20% of your population are descendants of convicts, rules will be broken.
    Some of the smartest creative and strategic minds in Australia join me live from Sydney to share how they are playing it perfectly unsafe. Thanks to Tracksuit, The Effies and WARC for supporting our Live Tour series. And to Ogilvy for hosting us.

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    1 h y 8 m
  • On the Spot, May 2025 - Planners talk about brands they've never worked on
    May 18 2025

    This month, Starbucks and JCPenney. Guest panelists Mary Bakarich, Group Strategy Director at Johannes Leonardo and Christopher Owens, Head of Strategy at TRG join our regular panel of misfits. Thanks to System1 and Tracksuit for making this new series possible.

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    53 m
  • Coors Light. From state of beer to state of mind
    May 11 2025

    From "Cold & Refreshing" to "Choose Chill," Mischief and Coors Light are evolving the brand's positioning, resulting in new, unexpected and wonderfully entertaining work. We're joined by Marcelo Pascoa, VP Marketing at Coors and Nimisha Jain, EVP, Strategy at Mischief. Thanks to Tracksuit (the affordable brand tracking solution) for supporting our show.

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    33 m
  • Skittles. An Effie Best-of-the-Best Winner
    May 4 2025

    "Apologize the Rainbow" was not a reactive, crisis-communications campaign. It was a strategic decision to positively highlight the negative passion of fans and convert it into positive energy for the brand. Mars/Wrigley Chief Brand Officer, Rankin Carroll and DDB Chicago's CCO, Colin Selikow, share the backstory to this Best-of-the-Best Effie Global Grand Prix winner. See the creative work on our website at onstrategyshowcase.com.

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    52 m
  • Life after Agency Life Ep#3 (Tom Morton, Britton Taylor, Lisa Prince)
    Apr 27 2025

    Our third episode on how planners are applying their skills outside of agency life. Tom Morton (Prior R/GA), Lisa Prince (Prior W+K) and Britton Taylor (Prior W+K) share why they left and the lessons learned along the way.

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    56 m
  • On the Spot April 2025 - where planners talk about brands they've never worked on
    Apr 18 2025

    This month Progressive and Chick Fil-A. Our guest panelists Marika Wiggan, Head of Strategy at Preacher and Alan Snitow, Freelance Strategist in Chicago, join our regular panel of misfits. Thanks to System1 and Tracksuit for making this new series possible.

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    50 m
  • Debuting the U.S. version of The Long & the Short of it
    Apr 12 2025

    "The Multiplier Effect" answers if Binet & Field's principles play out when you use U.S. data. David Tiltman, Chief Content Officer at WARC walks us through the new report. Thanks to Tracksuit (the affordable brand tracking solution) for sponsoring this episode.

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    34 m
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