
Podcasting 101 for Therapists: Transform Your Private Practice Marketing
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In this episode, Claire Feldman welcomes Chantel Dyson to discuss the potential and benefits of podcasting for therapists. Chantel shares her unique journey from a career in theater sound design to mathematics teaching and finally to podcast coaching. She reveals how personal experiences and storytelling can enhance therapeutic connections with clients. The conversation delves into practical steps for starting a podcast, from initial content creation to utilizing advanced AI tools for seamless editing and repurposing. Chantel also introduces her offerings, including podcast launch packages and VIP days, designed to help therapists create impactful and engaging podcasts. Listeners are encouraged to explore podcasting as a valuable and underutilized marketing platform for building trust and an authentic connection with their audience.
00:00 Welcome and Introduction
00:31 Chantel's Journey: From Theater to Teaching
02:27 Transition to Life Coaching and Podcasting
07:21 The Power of Podcasting for Therapists
12:49 Engaging Clients Through Podcasting
20:24 Creating Compelling Podcast Content
24:56 Understanding Your Client's Language
25:32 The Importance of Podcasting
27:33 Choosing the Right Marketing Strategy
27:51 Is Podcasting Right for You?
29:29 Getting Started with Podcasting
31:07 The Role of Video in Podcasting
34:58 Essential Tech for Podcasting
39:06 Repurposing Content for Maximum Reach
44:51 Podcast Launch Packages
47:44 Final Thoughts and Contact Information
Connect with Chantelle on instagram