Welcome to another exciting episode of CRO Wizards - Season 2, brought to you by VWO! 🎉

In this episode, our host Shaveethira Gopi sits down with Ravi Raj, an experienced product strategist who has been at the helm of building and scaling innovative platforms.

Currently serving as Head of Product at WOO TV, Ravi is shaping a global hub for creators and enhancing live-streaming experiences.

His impressive journey spans leading the development of several groundbreaking products, revolutionizing school communication with the myU App, building Sheroes into a thriving social network for women, and driving innovation at Woo, one of India’s top dating apps.

He later expanded into the world of esports and casual gaming with Mojo Gaming, creating fresh and engaging experiences in this rapidly evolving space.

With his deep expertise in product strategy and growth, Ravi brings invaluable insights into what makes products win in competitive digital landscapes.

In this episode, Ravi shares:

✅ How the product management space has evolved over the years

✅ Essential data points for monitoring product optimization

✅ Strategies for prioritizing features based on business goals and stakeholder input

✅ Methods for fostering an experimentation mindset within product teams

✅ Approaches to personalization in live-streaming experiences

✅ Use cases of experimentation for OTT apps

✅ The relationship between product management and CRO

✅ Common misconceptions about product management

Tune in now to learn from one of the finest product leaders! 🎧