Today’s episode is a little less strategy teaching and more self-reflection about how you learn best. In part, this is to help you maximize investment of your time and money when you want to learn something for your business, but also because I want to get your feedback about the content I create as well!

I will walk you through common learning styles to help you think about how you best absorb new ideas and take action in your food business. You'll find the link below to the short survey to help shape future content and support, whether that’s workshops, templates, videos, or something else.

In Ep 133 you’ll hear:

• 4 common learning styles to help you become more self-aware about how you learn best.
• Why this podcast is now called The Food Business Marketing Podcast.
• What’s new on the updated RealFoodBrands.com website
• Where to download Katie’s free guide: 4 Big Mistakes Food Business Owners Make with Their Brand Strategy—And How to Flip Them Into Opportunities

👉 Take the brief listener survey here

👉 Explore the new website + download your free guide: www.realfoodbrands.com

Ready to Define, Align & Activate your brand strategy and add structure to your business to bring your vision to life? Visit www.realfoodbrands.com to learn more about how we can work together 1:1 through a Brand Review Workshop or the more comprehensive Brand Success System.

Let's go shake up shopping carts!

Katie Mleziva

Real Food Brands

Related Resources:

IG: @realfoodbrands

LI: let’s connect!

Real Food Brands Brand Checkup Scorecard

Real Food Brands Marketing Roundtable Facebook Group

Why brand strategy gives B2B businesses an edge in standing out, selling more, and scaling with confidence.

You might not think of your business as a “brand,” especially if you manufacture equipment or offer consulting services—but having a clear brand strategy can make a BIG difference, to you and your team as well as your customers.

In fact, it could just be the thing you need to help you stand out in a crowded, competitive market and help prioritize all of your ideas to take aligned action.

In this episode, we’re talking about:

• Why brand strategy matters just as much for B2B brands
• What’s the same (and different) versus B2C branding
• Where your brand strategy comes to life in day-to-day activities and touchpoints—internally and externally
• How brand strategy helps your whole team work together to row in the same direction to grow and scale efficiently.

Whether you’re B2B, B2C, or both, brand strategy gives you the structure and clarity to lead with confidence.

Ready to create your brand strategy and add structure to your business to bring your vision to life? Visit Email me at katie@realfoodbrands.com to learn more about how we can work together.

Let's go shake up shopping carts!

Katie Mleziva

Real Food Brands

Resources:

RealFoodBrands.com

IG: @realfoodbrands

LI: let’s connect!

Real Food Brands Brand Checkup Scorecard

Real Food Brands Marketing Roundtable Facebook Group

What if you created a Connection Plan instead of a traditional Marketing Plan?

If the word "marketing" makes you cringe just a little—you’re not alone. I know many food business owners who do. And, I have a Marketing degree and I even feel the same way sometimes!

But my approach is different.

That’s why in this short and powerful episode of the Real Food Brands podcast, I’m flipping the script and asking:

Would you rather be marketing… or connecting?

In this episode, I share how a fresh mindset can help business owners think beyond promotions and tactical plans to build real, lasting relationships with their audience. Whether you're a B2B or B2C brand, this connection-first approach can lead to more loyalty, word-of-mouth, and long-term success.

You'll hear me share six key stages of the customer journey—each with insights into how your brand can move people from awareness to advocacy by creating genuine connections through your products, services, and the story you're inviting people to join.

If you're ready to build a food brand that stands out and sticks around, this episode is for you.

Ready to sharpen your strategy? Visit Email me at katie@realfoodbrands.com to learn more about how we can work together.

Let's go shake up shopping carts!

Katie Mleziva

Real Food Brands

Related Episodes:

Resources:

RealFoodBrands.com

IG: @realfoodbrands

LI: let’s connect!

Real Food Brands Brand Checkup Scorecard

Real Food Brands Marketing Roundtable Facebook Group