In this episode, I dive into the real reasons why so many sleep consultants and mom coaches are undercharging and what it’s actually costing you. I break down the emotional and financial toll of low-ticket pricing and challenge the belief that “moms won’t pay.”

From real-life spending examples to simple pricing math, this episode will shift the way you think about your offers. If raising your prices has been on your mind (but feels a little scary), this conversation will give you the clarity and confidence to finally do it. Tune in and let’s rethink your worth, your pricing, and the energy you bring to your business.

Work 1:1 w/ Allison: Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

In today’s episode, we’re talking about one of the most important (yet overlooked) parts of signing clients: certainty in your results. If you aren’t confident in what you do or the transformation you offer, your potential clients won’t be either. I’ll walk you through how to own your expertise—even if you’re newer—and why certainty is more powerful than any fancy strategy. We’ll talk about how to respond when someone asks, “Can you guarantee results?” and why how you speak about your offer matters just as much as what you’re offering. If you’ve ever found yourself playing small or second-guessing your value, this episode is your wake-up call. Let’s get you showing up like the expert you are.

Makin' Moves (begins 5/20): Learn more here

Work 1:1 w/ Allison: Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

In this episode, I’m walking you through 6 things you should be focusing on if you want to sign 5 new clients in the next 30 days—without posting every day or overcomplicating your strategy. These are the exact areas I coach my clients on to help them grow consistently and confidently.

If you've been wondering what actually moves the needle in your business, this episode breaks it down in a clear and simple way. No fluff—just the real actions that lead to results.

And if you’re ready for personalized support, I’m offering a FREE 45-minute strategy call to help you map out your plan. Click the link in the show notes to book your call today!

BOOK YOUR FREE 45-MIN STRATEGY CALL: https://calendly.com/allisonsbackpack/call

WORK 1:1 W/ ALLISON: Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

In this episode, I’m walking you through my exact sales call script that’s helped my clients feel more confident and close more discovery calls. If you’ve ever felt awkward, unsure, or totally lost during a sales call—this episode is for you.

I break down exactly what to say and how to lead the conversation. You’ll learn how to create a natural, authentic flow that makes your potential clients feel seen and supported—not sold to.

I’m also sharing tips on how to structure your pitch, what questions to ask, and how to confidently share your offer. This script is a game-changer, especially if you're a coach or sleep consultant looking to sign more clients.

Tune in, take notes, and start closing more calls this week!

WORK 1:1 W/ ALLISON - Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

In this episode, I chat with Rianna Hijlkema, a business strategist for sleep consultants, about creating a business and life that truly makes you happy. Rianna shares her journey as a digital nomad, how she built an aligned business, and the key steps sleep consultants can take to find clients and grow sustainably.

With experience helping hundreds of sleep consultants, she knows exactly what works—and what doesn’t—when building a thriving business. Plus, we talk about her upcoming book, The Sleep Consultant Playbook, launching April 15th, which lays out a step-by-step framework for success. If you're ready to understand how to create a more aligned business, this episode is a must-listen!

Who is Rianna Hijlkema:

Rianna is a postpartum doula, sleep consultant and business strategist for sleep consultants, helping them start, grow and scale their businesses. She has worked with hundreds of sleep consultants, helping them navigate the same challenges you might be facing—struggling to find clients, feeling overwhelmed by the business side of things, or simply not knowing what to do next. She's seen what works, what doesn’t, and gives you the exact steps needed to build a strong, sustainable business. Her book 'the Sleep Consultant Playbook' is launching on April 15th, a clear step-by-step framework that gives you everything you need to build a thriving, impact-driven sleep consulting business.

Book discount: https://www.sleepconsultantbusiness.com/
Website: https://www.sleepconsultantdesign.com
Instagram: https://www.instagram.com/sleepconsultant.design/
YouTube: https://www.youtube.com/@sleepconsultant.design

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Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

That nagging voice that says, You aren’t qualified. No one will want to pay you. You’re a fraud. Yeah, that one. If imposter syndrome has ever made you second-guess your coaching business, you’re not alone. And today, we’re tackling it head-on and shifting your perspective so that you can start showing up confidently and make more money!

I’m joined by Jill Parekh, a Business & Mindset Coach who helps female founders overcome imposter syndrome and grow their businesses to five-figure months. She’s also the host of a podcast with over 120K downloads and the author of You're Not Special: Overcoming Imposter Syndrome and Stepping Into Your Worthiness.

In this episode, Jill breaks down:
✅ The most common signs of imposter syndrome (and where it actually comes from)
✅ How imposter syndrome is holding you back from marketing, selling, and showing up confidently
✅ What to do if you’re stuck in a negative spiral and imposter syndrome is taking over
✅ Daily mindset shifts that will help you ditch self-doubt and make more money in your business

If you’ve ever felt like you don’t belong in this space or questioned whether you’re really cut out for this, this episode will remind you that you are more than enough.

Connect with Jill:

The From Imposter to Empowered Podcast:

https://www.jillianparekh.com/podcasts/the-from-imposter-to-empowered-podcast

FREE mini course: www.yourcoachjill.com/imposter-syndrome-to-sales

Instagram: @yourcoachjill

APPLY TO WORK 1:1 W/ ALLISON - Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

If you’ve been wondering how to make email marketing work for your business, this episode is for you. I sat down with email marketing consultant Jeff Felten to talk about why email is still one of the most powerful tools for growing your audience and booking more clients. We cover everything from the best lead magnets right now to list-building strategies, must-have software, and how to use your welcome sequence to turn subscribers into paying clients. Get ready for a conversation packed with actionable tips to help you grow and monetize your email list.

Who is Jeff Felten?

Jeff Felten is shaking things up in the email marketing world. With a professional background in copywriting and personal brand strategy, his unique approach to marketing centers around one crucial thing: TRUST. By knowing how to build and leverage trust in email marketing, Jeff has sold over $550,000 in online products within 2 years and has written hundreds of marketing emails for over 50 personal clients that resulted in the revenue growth they were looking for.

Contact Jeff: jeff@contentremedy.co

Jeff's Freebie: www.contentremedy.co/ops-blueprint

Buy his email templates: www.contentremedy.co/new-cws

Jeff's Threads Account > Click here

APPLY TO WORK 1:1 W/ ALLISON - Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ

In this episode, I had the pleasure of interviewing Cassie Howard—an incredible business mentor, who has been in the online space for a decade. Cassie has built an 8-figure coaching business and continues to break records year after year.

When I first started in this industry, she was one of my first business mentors, and I’ve always admired her fun, bold, and unconventional approach to money and business strategy.

In this episode, we dive into:
✨ What to focus on to hit your first six figures
✨ How Cassie sells multiple offers every day and keeps track of it all
✨ Her anti-sales page approach (yep, you read that right!)
✨ And SO much more!

Who is Cassie Howard:

Cassie Howard is an online business mentor for women. She is most known for her savvy sales skills and her ability to make business simple, fun, AND sustainable.
Her approach to business and money is one that has attracted the attention of women all around the world, in their own attempt to build the mind-blowing business of their dreams.
What she teaches in her programs, masterclasses, and individual trainings is something that she embodies in her own company every day, a company that has generated over 8-figures cash in just a few short years.
She enjoys breaking the rules and doing what others tell her she can't. Her unique way of doing business has changed the game in the coaching and mentoring space. Many of her clients have surpassed milestones and created shocking success at rapid speed.
Cassie is a huge proponent of success on *your* terms.
She believes that you really can be, do and have anything you want, and you can experience it in your very own way. She teaches work ethic, staying power, big bold moves, and long game focus, alongside her many teachings on money, sales, and social media. She is someone that wants every woman to win, and is passionate in supporting her clients on their journey to limitless success.

Join Cassie's FB Group: https://www.facebook.com/groups/796227543780904

Follow Cassie's Instagram: https://www.instagram.com/cassiehowardbiz/

APPLY TO WORK 1:1 W/ ALLISON - Click Here!

Allison's Offers: https://www.allisonhendersoncoaching.com/allisonsoffers

Website: https://www.allisonhendersoncoaching.com/

IG: https://www.instagram.com/allisonhenderson_coach/

Join Allison's Email List: https://allisonhendersoncoaching.mykajabi.com/join-my-email-list

Podcast Editor: Sam Henderson

Website: https://www.recordingwithsam.com/

IG: https://www.instagram.com/recordingwithsam/

Email: recordingwithsam@gmail.com

Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ