Episodios

  • 273: Golden Advice from a Multi-6 Figure Maker
    Jun 23 2025

    When Katie hit $100K in sales, she thought the hard part was behind her. But real growth didn’t come until she changed her role, stopped trying to do everything herself, and built a business designed to scale.

    In this episode, Katie shares what happened when she outsourced embroidery (spoiler alert- it was a disaster), how she hired her first employee—and then her second—and how she grew her subscription box from 70 to over 400 monthly subscribers by focusing on the numbers that mattered.

    What You’ll Learn:

    ✔️ Why outsourcing didn’t solve her time problem
    ✔️ How hiring one person helped—and why it wasn’t enough
    ✔️ The metric that tells her when to grow her team
    ✔️ How she pays herself based on facts, not feelings
    ✔️ Why she no longer considers herself a maker—and what she is instead

    Related Links:

    Check out Katie’s business: Miss Monogram Kids

    Get the Profit First Book

    The Path To A Full-Time Paycheck From Your Business
    https://thesocialsalesgirls.com/the-path-to-a-full-time-pay-check-from-your-business-episode-220/

    How Erica supersized her profit and wiped out her stress
    https://thesocialsalesgirls.com/how-erica-supersized-her-profit-and-wiped-out-her-stress-episode-223/

    3 Things You Can Do To Be More Profitable Today

    https://thesocialsalesgirls.com/3-things-you-can-do-to-be-more-profitable-today-episode-219/

    ______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free!" - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    35 m
  • 272: How Natalie Built Her Multi-7 Figure Shop
    Jun 17 2025

    Most store owners never feel fully in control of their sales. But Natalie Santini is one of the rare ones who figured it out. In this episode, she shares how she built Sew Hungry Hippie into a multi-seven-figure business—not by running ads, but by showing up live for two years straight, creating simple bundles her customers love, and building a system that reliably brings in sales week after week.

    What You’ll Learn:

    ✔️ How she transitioned from handmade goods to scalable product lines
    ✔️ Why going live weekly changed everything (but only after 2 years of consistency)
    ✔️ The bundles strategy that makes buying easy—and drives instant sales
    ✔️ How she uses email + text reminders to maximize her live show traffic
    ✔️ Why adding digital products and courses stabilized her profit
    ✔️ The mindset that helped her keep going before the results showed up

    ______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free!" - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    33 m
  • 271: How Raquel generated 900 leads a week (and what happened next)
    Jun 10 2025

    Raquel Rose had the dream scenario—her lead ads were bringing in nearly 900 new subscribers a week, and her email marketing was already converting well. So she leaned in and spent more on building her list.

    But when she finally built a report to track where her new customers were coming from, what she found changed everything.

    In this episode, Raquel breaks down how she set up the backend tracking, what happened when she tagged every lead by source, and why her most affordable leads turned out to be the most expensive.

    If your email list is growing but your sales aren’t, this is a must-listen.

    What You’ll Learn:

    How Raquel built the report that changed her strategy
    ✅ The one funnel that quietly outperformed all the rest
    ✅ Why her lowest-cost leads turned out to be the most expensive
    ✅ What she’s doing now to fix the funnel (without starting over)

    ______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free!" - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    45 m
  • 270: Digital Product Sales of $5K in the Last 30 Days—Here’s How
    Jun 3 2025

    If your customers are asking the same questions over and over—it might be time to start charging for the answers.

    That’s exactly what Lindzee Barrera did. As the founder of Birdie Girl Golf, she noticed her audience needed help building confidence on the golf course. So she created a $39 digital bootcamp to guide them—and now that one simple product brings in over $5,000 a month on autopilot.

    In this episode, you’ll hear how she created the product, built a list of 1,100 leads, and set up a funnel that converts—without creating more inventory or adding complexity to her business.

    What You’ll Learn:

    ✔️ How to turn your most-asked questions into a high-margin product
    ✔️ The freebie that built Lindzee’s list of over 1,100 new leads
    ✔️ Why her $39 offer works without a big launch
    ✔️ The exact tool she uses to deliver digital products automatically

    RELATED LINKS:

    🛍 Birdie Girl Golf
    📄 Filemonk App

    ______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free!" - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    25 m
  • 269: A $14K Pop-Up Shop Promo Using POD
    May 27 2025

    What if you could make $14,000 in 10 days—without touching a single product? In this episode, artist and Inner Circle member Elizabeth Wade shares exactly how she pulled off a wildly successful, low-effort, high-return promo using print-on-demand. She sold 367 blankets in just 10 days using clear messaging, waitlist strategy, and zero up-front investment.

    What You’ll Learn in This Episode:

    ✔️ Why calling it a “Pop-Up Shop” created instant urgency
    ✔️ How Elizabeth built a 500-person waitlist without paid ads
    ✔️ The print-on-demand tool that handled every order (including shipping)
    ✔️ Why clear messaging outperformed discounts

    RELATED LINKS:

    Elizabeth Wade Studio : https://elizabethwadestudio.com

    Printful POD: https://www.printful.com/sell-with-printful

    Morgan’s Strategy To Sell Out Her New Collections: https://thesocialsalesgirls.com/morgans-strategy-to-sell-out-her-new-collections-episode-221/

    From 0 to multiple 6 figures. The story of a creative success: https://thesocialsalesgirls.com/from-0-to-multiple-6-figures-the-story-of-a-creative-success-episode-224/

    _______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    26 m
  • 268: 2 Simple Steps to a Better Conversion Rate
    May 20 2025

    If you’ve ever had a sneaky suspicion that your conversion rate could be better—you’re probably right. In this episode, we’re sharing two things you can do today to start turning more of your traffic into paying customers. Plus, we reveal the ONE conversion killer we see on nearly every ecommerce homepage.

    What You’ll Learn in This Episode:

    ✔️ The little detail most stores skip—but that can double your pop-up performance

    ✔️ How to turn one high-intent moment into instant sales

    ✔️ The conversion-killing mistake even high-volume stores miss

    RELATED LINKS:

    Join Browsers To Buyers Bootcamp now for $15, Click here!

    4 Steps To High-Converting Product Pages

    https://thesocialsalesgirls.com/4-steps-to-high-converting-product-pages-episode-232/

    The Thing Everyone Forgets About Conversion

    https://thesocialsalesgirls.com/the-thing-everyone-forgets-about-conversion-episode-212/

    One sneaky little mistake can be a conversion killer

    https://thesocialsalesgirls.com/one-sneaky-little-mistake-can-be-a-conversion-killer-episode-171/

    _______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free!" - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    21 m
  • 267: What Every Store Owner Needs to Know About Business Debt
    May 13 2025

    Thinking about taking on debt to grow your business? Before you sign that loan agreement (or take out another credit card), listen to this episode. Susan sits down with inventory and money coach Ciara Stockeland to break down the 5 types of debt, how to know if you actually need one, and how to avoid the biggest mistakes store owners make when borrowing.

    What You’ll Learn:

    ✔️ The 5 types of debt—and how each one really works
    ✔️ The simple math problem that reveals whether you can afford new debt
    ✔️ When debt is a smart move—and when it’s a trap
    ✔️ Ciara’s 5-step method for tackling existing business debt

    RELATED LINKS:

    Check out Ciara’s Website: https://www.ciarastockeland.com/

    How to get control of your $

    https://thesocialsalesgirls.com/how-to-get-control-of-your-episode-158/

    Frustrated by wasting time and money? A new approach for getting ROI

    https://thesocialsalesgirls.com/frustrated-by-wasting-time-and-money-a-new-approach-for-getting-roi-episode-183/

    How to Create Profit Goals

    https://thesocialsalesgirls.com/how-to-create-profit-goals-episode-209/

    _______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, scroll down, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow here!

    Más Menos
    29 m
  • 266: Actionable Advice from a Multi-Million Dollar Store Owner
    May 6 2025

    Come behind the scenes of a multi-7-figure ecommerce business with Bethany Wysolmerski, founder of Rubi & Lib. In this candid conversation, Bethany shares what she’d do differently if she were starting today—and the hard decisions she’s made to keep her business profitable. From building a team to shutting down a second brand, this episode is packed with real-life, high-level strategy you can apply at any stage of growth.

    What You’ll Learn:

    • How Bethany pivoted after wedding sales dried up in 2020
    • Why hiring early made growth possible—and what it taught her about leadership
    • What changes when your business hits 7 figures (hint: it’s not “how do I get more sales?”)
    • The moment she realized big revenue wasn’t translating to profit—and how she fixed it
    • Five smart, actionable tips for store owners who want to scale the right way

    RELATED LINKS:

    Check out Bethany’s Business here:
    rubiandlib.com
    Instagram: @rubiandlib
    Facebook: Rubi & Lib

    The Real Source of Stress For 6 And 7-Figure Store Owners
    https://thesocialsalesgirls.com/the-real-source-of-stress-for-6-and-7-figure-store-owners-episode-214/ Do This Now And Be More Profitable
    https://thesocialsalesgirls.com/do-this-now-and-be-more-profitable-episode-204/ The $500/Hour Job You Should Be Doing
    https://thesocialsalesgirls.com/the-500-hour-job-you-should-be-doing-episode-226/

    _______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    “Insightful, actionable and engaging! I learn so much every single time I listen. I can’t believe this information is free - If you feel like this too, I’d love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales.

    Click here, scroll down, tap to rate with 5 stars and select “Write a review”. Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now!

    Más Menos
    45 m