The Hidden Cost of Out-of-the-Box Online Ordering
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The Hidden Cost of Out-of-the-Box Online Ordering
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Most restaurants think online ordering is “solved”—orders are flowing, money’s coming in. But what if your off-the-shelf system is silently losing you sales? In this episode, we explore the ordering redirect problem: that moment when customers click “Order Now” and land on a third-party site instead of staying within your brand’s experience.
You’ll learn how this small UX flaw leads to major drop-off, why custom ordering systems outperform templates, and what leading brands are doing to convert more visitors into paying customers. Whether you’re a restaurant owner, CMO, or digital experience leader, this episode will help you rethink the role of tech in your guest journey—and give you a roadmap to double-digit growth.
🎧 Perfect for: restaurant marketers, hospitality tech teams, brand strategists
🔎 Keywords: restaurant tech, online ordering, digital guest experience, UX, brand loyalty, conversion optimization, restaurant growth, ecommerce for restaurants
Let’s keep guests in the building—and watch revenue soar.