The CEO Project Podcast Podcast Por Jim Schleckser arte de portada

The CEO Project Podcast

The CEO Project Podcast

De: Jim Schleckser
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 Want to build a great business? The CEO Project Podcast and host Jim Schleckser brings proven tools and techniques to scale your business. Each episode dives deep into a critical business topic for CEOs of mid to large-sized firms.The Lazy CEO Podcast (c) 2022 Economía Exito Profesional Gestión y Liderazgo Liderazgo
Episodios
  • The New Customer Experience: What AI Changes Mean for Your Business

    The New Customer Experience: What AI Changes Mean for Your Business
    May 19 2025
    Why is speed a crucial competitive advantage in business? Jay Baer, a seventh-generation entrepreneur, has carved out a niche as a leading figure in the tequila industry, becoming the second most popular tequila influencer and educator globally. With a wealth of experience consulting for over 700 brands like Nike and IBM, Baer leverages his marketing prowess and understanding of customer experience to shine a spotlight on the intricacies of the tequila market. He observes the dynamic landscape of the tequila industry characterized by intense competition among 2,000 brands, emphasizing the need for differentiation and effective marketing strategies in a market with only 500 true competitors. Baer highlights the unique production elements of tequila, such as its geographical limitations in Mexico and the critical role that factors like agave growth play in product quality, making it a fascinating realm for business innovation and strategic differentiation. Key Takeaways Speed is a significant competitive advantage in business and customer experience by allowing companies to deliver value more efficiently.Eliminating internal handoffs and processes that slow down operations can give a competitive edge.AI is impacting customer expectations, and businesses need to adapt to meet changing demands.Businesses need to focus on strategic growth and innovation to stay ahead of competitors and meet customer needs.Value-added time in business operations must be maximized by minimizing non-value-added activities for increased efficiency and profitability.Tequila industry faces challenges in marketing and differentiation due to the competitive nature of the market with numerous key players and brands. More from Jay Baer Jay Baer is a business growth expert, bestselling author, and globally recognized keynote speaker with a career that spans politics, digital strategy, and brand advisory. He began as a direct mail specialist for a U.S. Senator, later serving as a government spokesperson and marketing professional before diving into the early days of the Internet—back when domain names were still free. Capitalizing on that digital frontier, Jay founded and sold multiple marketing and customer experience companies, including the acclaimed advisory firm Convince & Convert. His first book tour in the early 2000s launched a highly successful career as a speaker and event host, known for delivering deeply customized presentations packed with actionable insights. Clients and audiences value his practical frameworks and constantly evolving content designed to drive real business results. In addition to authoring several influential books, Jay founded the widely read Convince & Convert blog and co-created the award-winning Social Pros podcast, which he co-hosted for over 500 episodes. His latest venture, The Spirit Guides podcast, dives into the origin stories of the world’s leading spirits influencers. A passionate tequila aficionado, Jay has turned his interest into a fast-growing education and review platform in the spirits world. He remains an active investor and advisor to dozens of small businesses while continuing to counsel major brands. Based in Bloomington, Indiana, Jay lives with his wife and travels worldwide to share his expertise from a launchpad in nearby Indianapolis. Website: https://www.jaybaer.com/ LinkedIn: https://www.linkedin.com/in/jaybaer/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: Jim@TheCEOProject.com LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject
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    29 m
  • Exactly What to Say to Spark Creativity and Bring People Together

    Exactly What to Say to Spark Creativity and Bring People Together
    May 12 2025
    How do purposeful questions facilitate personal growth and transformation?

    Phil M. Jones is a renowned expert in effective communication, celebrated for his best-selling book "Exactly What to Say," which empowers individuals to select the perfect words for any situation, whether in business or personal contexts. With a focus on preparing for known conversational moments and using curiosity as a catalyst, Jones's work has become an essential guide for millions seeking to enhance their conversational skills. He emphasizes the importance of intentionality and anticipation in critical conversations, advocating for thoughtful questioning over "lazy questions" to foster growth and transformation. Through his extensive experience and insights, Jones continues to influence thousands worldwide, encouraging the creation of meaningful exchanges and safe spaces for exploration and diverse viewpoints.

    Key Takeaways
    • Preparing for known moments and using curiosity as the fuel to great conversation is crucial for impactful interactions.
    • Challenging oneself to refrain from giving advice in conversations can lead to more meaningful and insightful communication.
    • Creating frames in conversations helps establish rules of engagement and encourages innovation and change.
    • Asking purposeful questions and actively listening can foster relationships, facilitate growth, and drive transformation.
    • Avoiding lazy questions and being intentional with inquiries can create a more effective and productive communication environment.
    • Identifying critical conversational moments, like the first 15 seconds of returning home from a trip, is key to enhancing success in both personal and business interactions.
    More from Phil M. Jones Phil M. Jones has dedicated his life to transforming the way people understand selling, decision-making, and influence. With a mission to help individuals unlock untapped potential, Phil empowers audiences by teaching the precise words and strategies that drive results while preserving integrity. His international best-seller, Exactly What to Say, has become a go-to guide for mastering persuasive communication, equipping people with the confidence and tools to make their conversations count. With over 2,500 presentations delivered across more than 800 industries in 59 countries, Phil brings unparalleled real-world experience and a reputation as a thought leader whose insights are sought by global brands and leaders alike.

    A born entrepreneur, Phil launched his first business at just 14, quickly scaling it into a thriving venture before leading high-performing sales teams and driving multimillion-dollar growth in industries from real estate to sports sponsorships. Since founding his consulting business in 2008, Phil has helped leaders across sectors—healthcare, finance, SaaS, and beyond—improve critical conversations and achieve lasting impact. Known for his no-nonsense, practical approach, Phil’s passion is clear: helping great people get better and proving that with the right words, anyone can change their world.

    Website: https://philmjones.com/ LinkedIn: https://www.linkedin.com/in/philmjones/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: Jim@TheCEOProject.com LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject
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    34 m
  • Business Process Outsourcing: An On-Shore Solution

    Business Process Outsourcing: An On-Shore Solution
    May 5 2025
    Why is collaborating with local and state governments important for businesses in rural areas? Chuck Ruggiero, a seasoned professional in the outsourcing industry with a background in programming, has been a pivotal figure in bringing jobs back to the United States through rural outsourcing. He believes in harnessing the potential of local talent while maintaining high global standards, a vision he continues to pursue as CEO of Optomi Professional Services. Ruggiero advocates for the value of rural outsourcing in the US, emphasizing its role in cultivating an efficient IT workforce by training local communities, veterans, and professionals to fill the talent gaps often overlooked. His approach, which includes strategic partnerships with local governments and a focus on nearshore services, demonstrates a sustainable model that enhances operational efficiency, reduces costs, and revitalizes rural areas by providing comprehensive consulting solutions. Key Takeaways: Outsourcing involves finding talent that may not be available in-house or seeking lower-cost talentInvesting in rural talent by training them to progress from tier 1 to tier 4 support roles has been a successful strategy.Recruiting veterans from nearby military bases to transition into technical support roles is a key strategyUnderstanding key performance indicators (KPIs) is crucial for providing tailored solutions to clientsThe company offers various services including staff augmentation, professional services, and managed servicesStarting a class A business in rural America can be challenging but offers job opportunitiesCollaboration with local and state governments is crucial for the success and growth of businesses in rural America More from Chuck Ruggiero Chuck Ruggiero is the CEO of Optomi Professional Services, a purpose-driven technology talent provider composed of Optomi and Provalus. With over two decades of executive leadership, Chuck is known for transforming operations and scaling companies into industry leaders. His tenure includes launching Provalus, guiding Optomi’s explosive growth, and driving U.S.-based outsourcing initiatives that rival offshore alternatives. A seasoned strategist and operator, Chuck has led exponential growth across four major firms—one of which went public—and brings blue-chip experience to every initiative he touches. He’s a master of business transformation, operational excellence, and market expansion, with deep expertise in M&A, succession planning, and executive coaching. Chuck’s leadership philosophy blends entrepreneurial spirit with operational rigor. From overseeing global delivery teams to advising C-suites and boards, he has consistently delivered measurable, sustainable results. With a sharp focus on financials and a passion for building world-class cultures, Chuck is as committed to the bottom line as he is to purpose-driven innovation. Outside the boardroom, he's a DIY enthusiast and self-described “closet coder.” A board member of The TGB Foundation and a longtime supporter of initiatives that uplift underserved communities, Chuck channels his success toward creating meaningful, lasting impact across America. Website: https://www.optomi.com/ LinkedIn: https://www.linkedin.com/in/charlesruggiero/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: Jim@TheCEOProject.com LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject
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    30 m
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easy to understand and practical advice that I could take back to my business. provided good insight as I try to think through next steps for my business.

a great find for any aspiring Business Leaders

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