Resumen del Editor

Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
2024
Episodios
  • 2085: Topic Showcase: Psychology of Marketing

    2085: Topic Showcase: Psychology of Marketing
    May 24 2025

    Today, Rich teaches you how to think like your prospect.
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    31 m
  • 2084: Increase Lead Set Rate By 30% (yes, 30%!) Using this AI Tool (Lace AI)

    2084: Increase Lead Set Rate By 30% (yes, 30%!) Using this AI Tool (Lace AI)
    May 23 2025

    Rich talks with Katya Hill from Lace AI about increasing your set rates in your call center!

    Watch this episode here
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    41 m
  • 2083: TBT - The Power of Conversational Tone In Advertising

    2083: TBT - The Power of Conversational Tone In Advertising
    May 22 2025

    Rich talks with a contractor about reworking her ads so they aren’t so “announcer-y”! His advice: be more conversational and tell more stories.
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    17 m
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