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Leveraging Private Facebook Groups for Explosive Growth

Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com

In this episode of the Market Your Message Show, Jonathan Milligan discusses the incredible journey of Landon Stewart and Chris Stapleton, who transformed their fortunes by creating a thriving private Facebook group. From humble beginnings as bartenders to generating over $10 million in revenue, their story showcases the power of building a community, not just an audience.

Chapter nine of Jonathan's book series, 'Your Message Matter,' focuses on the Private Facebook Group Traffic Playbook, including actionable steps, common pitfalls to avoid, and strategies for rapid group growth. Listeners will learn how to define their group's purpose, craft engaging entry questions, and leverage Facebook features for maximum impact.

00:00 Introduction: From Bartenders to Marketing Rock Stars
00:32 Welcome to the Market Your Message Show
01:20 The Rise of Landon Stewart and Chris Stapleton
02:56 The Power of Private Facebook Groups
03:32 Common Mistakes in Facebook Group Management
05:04 Building a Thriving Facebook Group
07:52 Strategies to Grow Your Facebook Group
10:12 Exercise: Mapping Out Your Facebook Group Vision
12:24 Key Takeaways and Conclusion

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The Power of Video Shorts: A Masterclass in Audience Building

Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com

In this episode of 'The Market Your Message Show,' Jonathan Milligan dives into the success of Kabi Lame, a laid-off factory worker from Italy who gained over 150 million followers on TikTok during the global pandemic with his simple, silent video shorts.

Jonathan outlines the importance of adopting short-form video content to grow your audience and enhance online visibility.

Key topics include the dominance of platforms like TikTok, Instagram Reels, and YouTube Shorts, and the common mistakes creators make with long-form content. The episode also provides a step-by-step guide on creating and optimizing short videos, leveraging platform-specific features, and establishing a consistent posting strategy.

Whether you're a novice or seasoned content creator, this episode is packed with actionable insights to elevate your digital communication strategy.

00:00 The Silent Sensation: How One Man Gained 150 Million Followers
00:20 Welcome to The Market Your Message Show
00:57 Introducing Chapter Eight: The Video Shorts Traffic Playbook
01:08 The Rise of Kabi Lame: A Case Study in Audience Building
02:20 The Power of Video Shorts in Modern Social Media
02:40 Common Mistakes in Content Creation
03:40 Mastering Short-Form Video: Strategies and Tips
04:31 Understanding the Short-Form Video Landscape
05:35 Developing a Content Strategy for Short Videos
06:39 Creating Short Videos from Long Content
07:21 Leveraging Platform-Specific Features
08:27 Today's Exercise: Create Your First 60-Second Video
10:24 Key Takeaways: Embrace Short-Form Video

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Harnessing the Power of Daily Posts to Build a Seven-Figure Business

Grab a Copy of the Build Your Audience Book Here: https://platformgrowthbooks.com

Welcome to the Market Your Message Show with Jonathan Milligan. In this episode, Jonathan delves into Chapter 7 of his book, 'Build Your Audience,' titled 'The Daily Post Traffic Playbook.' He explores the inspirational story of Justin Welsh, who built a seven-figure business by consistently posting valuable LinkedIn content daily.

Jonathan provides actionable insights on how to create and implement your own daily post strategy, including four types of engaging posts—Educate, Entertain, Empower, and Empathize. He emphasizes the importance of consistency, value-driven content, and genuine audience engagement while debunking common social media mistakes.

00:00 Introduction: The Power of One Post a Day
01:20 Meet Justin Welsh: A Case Study in Consistency
03:37 Implementing the Daily Post Strategy
04:20 Common Social Media Mistakes
06:37 Steps to Implement the Daily Post Strategy
08:52 Crafting Engaging Social Media Posts
16:21 Today's Exercise: Creating Your First Template Posts
18:36 Key Takeaways and Final Thoughts