The Paper Fold Podcast Por Evergreen Podcasts arte de portada

The Paper Fold

The Paper Fold

De: Evergreen Podcasts
Escúchala gratis

Acerca de esta escucha

 Get your design fix in the stationery community's only all-paper salon, where Sarah hosts a charming mishmosh of personalities & players.Evergreen Podcasts 2025 Arte Economía Gestión y Liderazgo Liderazgo
Episodios
  • Anna Bond of Rifle Paper Co. (2 of 2)

    Anna Bond of Rifle Paper Co. (2 of 2)
    Jun 30 2025
    For Anna Bond, being a creative is certainly about generating jaw-dropping imagery to be presented just so on irresistible products — but creativity is also a key to enabling this CEO to navigate Rifle Paper Co. forward as both a business and a brand. In Part 2 of our chat, we discuss subtly evolving the Rifle look to keep it consistently looking fresh and new, yet true to its signature style, as time passes and tastes evolve. We also delve into navigating the larger challenges facing small businesses, such as tariffs. It's rather unsurprising that Anna often feels like she is facing a wily carnival Whack-A-Mole. And while I knew my listeners and I would be treated to an incredible Nerd Note, even *I* was wowed by her childhood correspondence! Learn more about your ad choices. Visit megaphone.fm/adchoices
    Más Menos
    35 m
  • Anna Bond of Rifle Paper Co.

    Anna Bond of Rifle Paper Co.
    May 30 2025
    In 2009, freelance illustrator Anna Bond and her musician husband Nathan debuted Rifle Paper Co. to the trade in a double booth buried deep in the back aisles of the National Stationery Show. They were but one of dozens upon dozens of small (often forgotten) stationery brands showing there, but in Rifle's case, a stationery, gift and lifestyle star was born those five days in May. Rifle's dizzying trajectory into the collective American design unconscious was singularly dramatic, with Anna's signature hand-painted artwork and vibrant color palette having headlining collaborations over the years with Keds, Target and Pottery Barn Kids, among seemingly countless other high-profile brands. Meanwhile, every stationery maker setting up shop dreams of a similar ascent. Still, at the core of every Rifle offering remains the brand's tagline: 'We create moments of unexpected beauty in the real world.' So when I was given the real-world opportunity to interview Anna — now Rifle CEO — of course I had questions! In this, part one of two, we discuss Rifle's humble origins, how Anna differentiated it from the very start, dealt with imitators over the years, and grew the brand alongside Nathan as they simultaneously grew their own family. With five young children and an ever-growing brand and body of work, Anna's strategy of success may surprise you as much as it did me! Learn more about your ad choices. Visit megaphone.fm/adchoices
    Más Menos
    38 m
  • Sally Diguette (2 of 2)

    Sally Diguette (2 of 2)
    Apr 23 2025
    Don't miss Part 2 of my chat with type A über-creative Sally Diguette! In Sally's role as specialty buyer for Anthropologie, the merchandise she painstakingly sources from small, quirky makers are often where the brand's fans find the connection and community they seek as they shop. Sally honed this expertise at Atlanta's Citizen Suppy, an artisan marketplace that showcases handmade goods, clothing, and standout finds from independent makers. Sally joined the Ponce City Market venue at its inception in 2017 to build all operations — and then heralded it through COVID, finessing her skill set all the more. These lessons and skills are put to great use in her independent consultancy — and we close discussing the types of challenges we see our small maker clients grappling with, and our approaches to solving them. Finally, epistolary lovers will be utterly knocked out by Sally's precious Nerd Note — it's definitely Anthropologie shelf-worthy! Learn more about your ad choices. Visit megaphone.fm/adchoices
    Más Menos
    29 m
Todavía no hay opiniones