Steve Jones is the president of Stingray Radio. If you have been following him on Linked In, (and you should) you have been presented with many wild examples of what qualifies as Canadian content on the radio. We all have our favourites. Mine are the collection of songs circa 1991 like Rod Stewart's Rhythm of my Heart and Bonnie Riatt's Something to Talk About qualifying as Cancon, while the entire album of Bryan Adams' Waking Up The Neighbours is not. Over the years the list has grown, and now that our planet is more connected than ever with technology, there is a need for Canada to update how Cancon is determined.

I suggest during this conversation that the regulations for radio should also include spoken word content; the regs are already in place for television.

A Transcript and video of the show is available on our network page.

Please sign up for the SOUNDING OFF Newsletter. Full of all the things you never knew what you were missing in your life.

Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Mary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.

Megatrax - Licensed Music for your radio station or podcast production company.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's been 8 and a half years since Fred has been on the show. He's not being ignored. I see him every year on various trips to Toronto. This year, I missed my spring trip so I thought we'd just record our usual call. We talked about Fred shares his transition from mornings at Edge 102 to afternoons at Q107, discussing the challenges of radio, mental health, and other crazy industry transitions. He reflects on mentors like Darrin Harvey and Dean Blundell who shaped his career, and candidly talks about his experiences with workplace changes and personal growth.

Fred has this love of comic books that I will never understand (and rather envy), his family and family life, and radio. We also explore critical industry topics like the impact of AI on creative fields, with Fred expressing strong concerns about intellectual property theft. I pushed back as I always do. (I also once suggested to Art Alexakis from Everclear that Napster was a good thing so you know how that conversation went, right?)

A Transcript and video of the show is available on our network page.

Please sign up for the SOUNDING OFF Newsletter. Full of all the things you never knew what you were missing in your life.

Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Mary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.

Megatrax - Licensed Music for your radio station or podcast production company.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Michael Osborne is the co-host of the podcast Famous and Gravy - a podcast that explores the lives of deceased celebrities, going beyond typical obituaries to uncover lesser-known aspects of their stories. Co-created with Ahmed Kapoor during the COVID-19 lockdown, the podcast aims to understand celebrities as symbolic representations of societal dreams and fears. As the bio says on their website, they are "close friends and back patio academics who are not what they once thought they were."

Michael shares his story from being a PhD student in climate science to becoming a podcast creator. Starting with early inspirations like "This American Life" and Marc Maron, he developed a passion for storytelling through audio.

After gaining traction as an independent show, "Famous and Gravy" was picked up by Wondery, a major podcast network. Osborne emphasizes the importance of thorough research, engaging storytelling, and maintaining creative control while providing inspiration for emerging podcast creators.

A Transcript and video of the show is available on our network page.

Please sign up for the SOUNDING OFF Newsletter. Full of all the things you never knew what you were missing in your life.

Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Mary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.

Megatrax - Licensed Music for your radio station or podcast production company.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jordan Blair first fell in love with the storytelling in podcasts. Then she started a bedtime story podcast called Dreamful Bedtime Stories; initially for her children, but unexpectedly evolving to attract a diverse audience of adults seeking relaxing content. Her podcasting journey involved extensive research like listener surveya and using Buzzsprout's resources and community. She experimented with monetization strategies like listener support, affiliate marketing, and sponsorships, always prioritizing brand alignment.

Jordan became deeply involved with Buzzsprout, first as a community moderator and later as a co-host of the Buzzcast podcast. She is a big fan of the Rodecaster Duo and we spent a litte time at the end of the show geeking out over a few tech toys.

Buzzsprout is a great places to host your podcast, especially if you are starting out. There is an excellent Facebook Group (where you can find Jordan moderating), a great Tuesday Newsletter and companion podcast, and now a Reddit group.

A Transcript and video of the show is available on our network page.

Please sign up for the SOUNDING OFF Newsletter. Full of all the things you never knew what you were missing in your life.

Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Mary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.

Megatrax - Licensed Music for your radio station or podcast production company.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the podcast world, a feed drop is when one podcast publishes an episode from another podcast directly into its own feed. I know, sounds serious. It's not really. It's basically a way to share and promote another show by letting your audience hear an actual episode of it. That's what you're getting today. Now, for a few years, you might have heard this on the Sound Off Podcast: "Transcription of the Sound Off Podcast is powered by the You May Also Like Podcast, the show about people, places and things. Follow the show on your favorite podcast app, or at YouMayAlsoLike.net."

Well, what is that show? Originally, it was called the Hot Air Podcast with Matt Cundill, and then it morphed into something different. You May Also Like tells stories about creatives who aren't necessarily in broadcasting. Today's episode, though, does feature someone well known to the broadcast world. David Tyler has appeared on the Sound Off Podcast before- way back in 2016- and recently he appeared on You May Also Like. So do me a favor, give this show a like and a follow, and I hope you like the short format, presentation and style of it.

David Tyler, a seasoned broadcast and voiceover talent since the 80s, discusses the importance of communication. He emphasizes that effective communication is more than just words, and shares techniques for concise speech, such as recording and editing one's own words. Tyler's book, "Connect: A Field Guide for Master Communicators," aims to help young professionals improve their communication skills, advocating for brevity and preparation. He also highlights the need for cultural sensitivity in communication and the power of silence to deepen engagement.

David's podcast, "The Master Communicator," complements his book by offering bite-sized communication lessons.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I catch up with Jeremy White, who left his position at 92.5 The Beat in Montreal back in January 2023. He spoke at length about the challenges and limitations he faced while working at 92.5 The Beat in Montreal. After leaving the station, he transitioned to creating his own independent media platform, focusing on his YouTube channel and podcast that features in-depth interviews with music artists.

Jeremy spoke of the restrictive nature of traditional radio, where talent is undervalued and creativity is secondary. He describes his experiences voice tracking for stations, creating a professional video setup, and ultimately breaking free from corporate constraints. His move to fill in on talk radio at 640 Toronto was an unexpected but enlightening experience that showcased his versatility as a broadcaster.

We got into it over the music industry's gatekeeping practices, sharing frustrating experiences of booking interviews and promoting artists. He emphasizes the importance of building a personal brand and creating high-quality content that transcends traditional media limitations.

Currently, Jeremy can be found running the Mohawk Market with his family and producing great online content. He remains passionate about disrupting radio's traditional models, advocating for more support of talent and innovative approaches to broadcasting. His story is a testament to breaking rules, staying true to one's roots, and creating opportunities outside of conventional media structures.

Currently, you can hear Jeremy on great radio stations like 105.5 WJYY in New Hampshire, on his podcast, or or on his YouTube channel.

A Transcript and video of the show is available on our network page.

Please sign up for the SOUNDING OFF Newsletter. Full of all the things you never knew what you were missing in your life.

Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Mary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.

Megatrax - Licensed Music for your radio station or podcast production company.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When it comes to careers in radio, it's not about whether or not you'll get fired someday- you will. It's about how you bounce back. And I can't think of a more perfect example of bouncing back than Bob Willette.

A radio veteran of 25+ years, Bob recently joined Indie 88 in Toronto after being let go from his program director role in Kingston. We discuss the challenges facing the radio industry, including corporate consolidation, content repurposing, and Canadian content regulations.

As a former award-winning program director, and now a full-time announcer, Bob had a whole lot of ideas for Indie 88. He shares exactly what they were and how he managed to integrate them, emphasizing the importance of creativity and live radio. We explore the changing media landscape, the role of the CRTC, and the need for radio stations to adapt to new technologies and audience preferences. We also dive into Bob's storied radio history, beginning all the way back with Humble and Fred on 102.1 The Edge, one of Toronto's most beloved Alternative stations.

If you like listening to Bob (and why wouldn't you), you should know he's got a podcast of his own: Bob's Basement, "A show about change." I'll let you discover the rest for yourself, but if you enjoy music, movies, comedy, live shows, radio, TV or cinema, Bob's got you covered.

You can also connect with Bob on Instagram, LinkedIn, Twitter/X and Facebook.

A Transcript and video of the show is available on our network page.

Please sign up for the SOUNDING OFF Newsletter. Full of all the things you never knew what you were missing in your life.

Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.

Thanks to the following organizations for supporting the show:

Nlogic - TV & Radio Audience Data Solutions

Mary Anne Ivison at Ivison Voice. - Make her the female voice of your radio station.

Megatrax - Licensed Music for your radio station or podcast production company.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.