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With 10,000 people turning 65 every day, it’s estimated that the home-based care industry will need a staggering 2.5 million additional care workers over the next five years. In this episode, Todd Houghton, Brand President of Homewatch CareGivers, shares his passion for franchising and discussed how his company is enabling franchisees to meet the ever-increasing demand for home-based care services by embracing the benefits of the franchise model and deploying innovative technology. Todd shares how the franchise model provides a strong position for franchisees to grow their businesses and accelerate their entrepreneurial journey and how his company has helped franchisees recruit and retain quality employees, including programs to provide training and education to develop non-traditional caregivers.

Todd also shares details about a new, technology-driven virtual care service line launched by his company that’s proven highly impactful for enriching client experience by reducing hospital visits, combating loneliness and isolation, enhancing connectivity, and delivering higher quality care all while enhancing caregiver efficiency. Check out this episode to see how franchising and technology can converge in the future to meet the continuous demand for quality home-based care.

Episode resources:

• Blog: How home care franchises can bolster franchisee relationships
• AlayaCare for franchises
• AlayaCare for franchisee management
• Homewatch Connect – Virtual home care technology

If you liked this episode and want to learn more about all things home-based care, you can explore all our episodes at alayacare.com/homehealth360.