In this episode, get ready to hear Janell Pittman's answers to the same five questions I ask every guest:

1. What did you want to be when you grew up?
2. What’s something you want to do that you haven't yet?
3. What's something you like about yourself?
4. What's something about yourself you'd like to change?
5. What's your favorite vacation spot?

About Janell Pittman:

Janell is a fractional executive with Chief Outsiders who helps mid-sized company CEOs transform scattered efforts into focused, data-driven marketing strategies that drive growth. With over 20 years of leadership experience, she’s known for aligning teams and delivering results. Formerly the Chief Marketing and Digital Strategy Officer at MercyOne ($3B healthcare system), she unified 17 brands and drove market share growth. She also led digital strategy at Meredith Corporation, overseeing brands like Better Homes and Gardens and Martha Stewart, and has held roles at Nestlé Purina, PwC, and IBM. Janell is recognized for strategic leadership, serves on nonprofit boards, and enjoys outdoor adventures with her husband and two sons.

Resources:

LinkedIn

Website

Free Growth Readiness Assessment

Check out Kay's Uncopyable Sales Secrets Video Series: https://www.beuncopyable.com/sales-course

Want to be more successful, make more sales and grow your business? If so, you'll love this podcast. In this show, I (Kay Miller, aka "Muffler Mama," interview superstar business women from all industries. Their experience and advice will give you specific tools you can use to crush your goals like those grapes in my favorite "I love Lucy" episode. I earned the nickname “Muffler Mama" when sold more automotive mufflers than anyone in the world. Besides being a #1 Salesperson, I've been a successful entrepreneur for over 30 years. During that time, I (along with my husband, Steve) have generated 8 figures in revenue for our business. Besides hosting this podcast, I'm an author, speaker, coach, consultant and most importantly....Kelly's mom.

Order my Products!

Uncopyable Sales Secrets (Book by Kay Miller)

Uncopyable You (Book co-authored with Steve Miller)

Sign up for The Uncopyable Sales Secrets Video Series (Video Series by Kay Miller)

Contact:
kay@beuncopyable.com...

If you’ve ever felt like your marketing was missing the mark—or that your team is busy but not actually gaining traction—this episode is for you.

I sat down with Janell Pittman, a fractional CMO with Chief Outsiders and a powerhouse strategist who’s helped major brands like MercyOne and Martha Stewart get real results. Janell brings more than two decades of experience transforming organizations from the inside out, and in this conversation, she explains what marketing really is (and what it’s not).

We talk about why jumping to tactics—like “Should we send a postcard?”—is the last thing you should do, and how starting with insights, strategy, and clear positioning changes everything. Janell also shares what happens when branding is treated as a surface-level effort—and why the most impactful transformations happen when internal culture aligns with external messaging.

She’s smart, humble, and full of practical wisdom. Whether you’re running a business, building your brand, or trying to make sense of marketing ROI, this episode will help you step back and see the bigger picture.

🎧 Listen in to hear how Janell turned branding into bottom-line results—and how you can, too.

About Janell Pittman:

Janell is a fractional executive with Chief Outsiders who helps mid-sized company CEOs transform scattered efforts into focused, data-driven marketing strategies that drive growth. With over 20 years of leadership experience, she’s known for aligning teams and delivering results. Formerly the Chief Marketing and Digital Strategy Officer at MercyOne ($3B healthcare system), she unified 17 brands and drove market share growth. She also led digital strategy at Meredith Corporation, overseeing brands like Better Homes and Gardens and Martha Stewart, and has held roles at Nestlé Purina, PwC, and IBM. Janell is recognized for strategic leadership, serves on nonprofit boards, and enjoys outdoor adventures with her husband and two sons.

Resources:

LinkedIn

Website

Free Growth Readiness Assessment

Check out Kay's Uncopyable Sales Secrets Video Series: https://www.beuncopyable.com/sales-course

Want to be more successful, make more sales and grow your business? If so, you'll love this podcast. In this show, I (Kay Miller, aka "Muffler Mama," interview superstar business women from all industries. Their experience and advice will give you specific tools you can use to crush your goals like those grapes in my favorite "I love Lucy" episode. I earned the nickname “Muffler Mama" when sold more automotive mufflers than anyone in the world. Besides being a #1 Salesperson, I've been a successful entrepreneur for over 30 years. During that time, I (along with my husband, Steve) have generated 8 figures in revenue for our business. Besides hosting this podcast, I'm an author, speaker, coach, consultant and most importantly....Kelly's mom.

Order my Products!

Uncopyable Sales Secrets (Book by Kay Miller)

Uncopyable You (Book co-authored with Steve Miller)

Sign up for The Uncopyable Sales Secrets Video Series (Video Series by Kay Miller)

Contact:
kay@beuncopyable.com...

What if stepping away from your business actually made it stronger?

That’s exactly what I explored with this week’s guest, Dr. Ruth Mannschreck - a retired dentist, business strategist, and founder of Shoreline Strategies. Ruth built a thriving dental practice while raising her two young sons. But when her daughter was born with medical complications, life—and business—had to change. Fast.

What’s remarkable is how she adapted. With honesty, humility, and a collaborative spirit, Ruth transformed her practice to run more efficiently than ever—working fewer hours, growing revenue, and creating a team culture that thrived.

In this conversation, Ruth shares the exact steps she used (and now teaches others) to streamline businesses, build strong systems, and create a company that can run—and even sell—without you working 24/7. No hype. No nonsense. Just smart, tested strategies that work.

If you’ve ever thought “I can’t step away” or “my business can’t run without me”—you need to hear this one. You’ll walk away with ideas you can implement right now.

About Dr. Ruth Mannschreck:
Dr. Ruth Mannschreck is a dentist, business strategist, and founder of Shoreline Strategies. Ruth built a thriving dental practice while raising two young boys, but everything changed when her daughter was born with complications and spent weeks in the Newborn ICU. That experience led her to cut back her hours, build smarter systems, and actually grow her practice—and now she helps other business owners do the same through her programs Business Lifestyle by Design and Prep It to Sell.

Resources:
www.WorkFewerHours.com

www.ShorelineStrategies.com

LinkedIn

Check out Kay's Uncopyable Sales Secrets Video Series: https://www.beuncopyable.com/sales-course

Want to be more successful, make more sales and grow your business? If so, you'll love this podcast. In this show, I (Kay Miller, aka "Muffler Mama," interview superstar business women from all industries. Their experience and advice will give you specific tools you can use to crush your goals like those grapes in my favorite "I love Lucy" episode. I earned the nickname “Muffler Mama" when sold more automotive mufflers than anyone in the world. Besides being a #1 Salesperson, I've been a successful entrepreneur for over 30 years. During that time, I (along with my husband, Steve) have generated 8 figures in revenue for our business. Besides hosting this podcast, I'm an author, speaker, coach, consultant and most importantly....Kelly's mom.

Order my Products!

Uncopyable Sales Secrets (Book by Kay Miller)

Uncopyable You (Book co-authored with Steve Miller)

Sign up for The Uncopyable Sales Secrets Video Series (Video Series by Kay Miller)

Contact:
kay@beuncopyable.com...