In this episode of Unsolicited, Keith Wilson and Anthony Ruffalo break down what real financial advising looks like—beyond just managing investments.

We dive into how great advisors bring value year after year through strategic tax planning, estate guidance, navigating life events, and helping you avoid costly mistakes.

It’s not about a one-time transaction. It’s an ongoing relationship built to adapt, adjust, and support your goals through every season of life.

If you think a financial advisor just “manages money,” think again.

How to get in touch with us:

Keith Wilson keith.wilson@lpl.com

Anthony Ruffalo: anthony.ruffalo@lpl.com

check out our websites!

Keith Wilson https://www.wfa-nc.com/

Anthony Ruffalo: https://ruffalowealthmanagement.com/

Our YouTube Channels

Keith Wilson: https://www.youtube.com/@ThatFinancialGuy

Anthony Ruffalo: https://www.youtube.com/@anthonyruffalo2704

🎙️ It’s Annuity Awareness Month… or at least it was when we hit record.
In this episode of Unsolicited, we dive into the world of annuities—yes, all of them. From immediate and fixed annuities to MYGAs, variable annuities, and fixed indexed annuities, we break down what they are, how they work, and where the confusion often begins.

We don’t sugarcoat it. You’ll hear the good, the bad, and the “what were they thinking?” of annuities. Most importantly, we walk through where annuities might make sense in a plan—and when they absolutely don’t.

No sales pitch. Just real talk. Because that’s how we do it here.

How to get in touch with us:

Keith Wilson keith.wilson@lpl.com

Anthony Ruffalo: anthony.ruffalo@lpl.com

check out our websites!

Keith Wilson https://www.wfa-nc.com/

Anthony Ruffalo: https://ruffalowealthmanagement.com/

Our YouTube Channels

Keith Wilson: https://www.youtube.com/@ThatFinancialGuy

Anthony Ruffalo: https://www.youtube.com/@anthonyruffalo2704

In this episode of Unsolicited, Keith Wilson and Anthony Ruffalo break down the often misunderstood world of RSUs—Restricted Stock Units—and what equity compensation means for executives and employees alike.

We walk through the three key events every RSU holder needs to understand: grant, vest, and pay—and how each impacts your taxes and planning. Then we tackle the big question: Should you sell or hold? The answer, as always, depends on your goals.

Whether you're swimming in stock from a recent vest or just trying to make sense of your latest grant letter, we’ll help you figure out how an RSU fits into your broader financial plan.

No fluff. No sales pitch. Just straight talk. Unsolicited, of course.

How to get in touch with us:

Keith Wilson keith.wilson@lpl.com

Anthony Ruffalo: anthony.ruffalo@lpl.com

check out our websites!

Keith Wilson https://www.wfa-nc.com/

Anthony Ruffalo: https://ruffalowealthmanagement.com/

Our YouTube Channels

Keith Wilson: https://www.youtube.com/@ThatFinancialGuy

Anthony Ruffalo: https://www.youtube.com/@anthonyruffalo2704