
What's In a Membership Platform?
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In this episode, Tracy Brown dives into the crucial decision of selecting the perfect platform for your membership site. Choosing the right platform can significantly impact the success of your membership business, so it's essential to make an informed decision. Tracy shares her insights and experiences, offering valuable guidance on what factors to consider when making this choice. She explores the three key areas to focus on: membership hosting, email management, and marketing capabilities. Tracy also emphasizes the importance of aligning the platform with your specific goals and needs. Whether you're a tech-savvy marketer or a non-techie entrepreneur, Tracy provides valuable advice to help you navigate the process of selecting the ideal platform for your membership site. Tune in to gain clarity and make an informed decision that sets your membership business up for success.