In this fifteenth episode of My Kind of Business, Alex shares some honest reflections and practical strategies for when business feels hard. Whether you're in a dip, feeling low on motivation, or just questioning what you're doing it all for, this episode is here to help you reset.

Alex explores how to manage your energy, reconnect with what matters, and shift your focus back to creating rather than consuming. You'll hear ways to rebuild momentum (without forcing it), take the pressure off yourself, and keep going in a way that actually feels sustainable.

If you've been feeling stuck, tired, or out of sorts in your work — this episode is a reminder that you're not alone, and things can feel better again.

00:00 – Navigating Tough Times in Business A real look at the emotional and practical challenges of running a business when things feel heavy.

03:31 – Energy Management Strategies How to reduce noise, set boundaries, and focus on what actually moves you forward.

05:32 – Creation Before Consumption Why switching off the scroll and getting back to creating can shift everything.

07:25 – Building a Sustainable Business Mindset Looking after yourself, protecting your time, and making space for what matters.

• Give yourself space to acknowledge how you feel.

• Reconnect with your purpose to get clear on your next step.

• Speak your goals in the present tense to bring them closer.

• Boundaries protect your focus and energy.

• Creating before consuming helps build momentum.

• Motivation isn’t the starting point — action often comes first.

• Rest is productive. Stillness is allowed.

• You’re not behind — you’re building something that fits.

• Business can be shaped to work with your life, not against it.

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