Episodios

  • Rhonda Nelson Joins Dori DeCarlo on The Mompreneur Model
    May 22 2025
    Rhonda Nelson, renowned patient advocate, author, speaker and philanthropist is a beacon of resilience and strength. Her charitable work spans championing equitable access to affordable healthcare, supporting those diagnosed with AERD (Aspirin Exacerbated Respiratory Disease), serving as a voice in the foster care system and encouraging women to reinvent themselves in their different stages of life.

    Rhonda serves on the Executive Board of Directors with the Asthma & Allergy Network, impacts legislation and speaks nationally, raising awareness for AERD. Having dealt with AERD (Aspirin Exacerbated Respiratory Disease) herself for more than twenty years, she has experienced many misdiagnoses, a near fatal struggle to find relief, a desperate search for answers and a constant journey to access proper support.

    Rhonda and her husband Wayne, of the Little River Band tirelessly devote their time and resources to helping others to navigate this challenging medical journey frequently associated with severe respiratory disease. Rhonda is a firm believer in empowering women to pursue the dreams they have for their lives, regardless of age, while finding strength in overcoming challenges.

    Join host Dori DeCarlo on The Mompreneur Model and connect with Rhonda at RhondaBNelson.com and on Instagram and Facebook.

    Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".

    Connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!

    WordofMomRadio.com - sharing the wisdom of women, in business and in life.

    Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    36 m
  • When Talent Isn't Enough on Building Your Empire with SophieZo
    May 20 2025
    When Talent Isn't Enough: The Hidden Story Behind Your Marketing Struggles📈 Picture a successful financial advisory firm that's hired talented people, invested in campaigns, and worked with consultants. Their website is beautiful, content is professional, and they're active on all the right channels. But despite all this investment, the partners are still stuck in the weeds, coordinating contributors and making tactical decisions while results remain disappointing.In this eye-opening episode, we explore the three critical reasons why marketing isn't working for many service providers, despite significant investments in people and resources. Discover how disconnected tactics create noise rather than momentum, with each talented contributor working in their own silo without coordination. Learn why the lack of strategic alignment leaves execution feeling scattered and reactive, trapping you in endless marketing emergencies without clear progress. Most importantly, understand how fractional marketing departments provide the missing piece that makes all your marketing investments finally work together.By bringing structure, leadership, and strategic focus, they transform scattered efforts into a cohesive growth engine – without requiring you to abandon previous investments or start over from scratch. Perfect for service providers tired of marketing that consumes resources without delivering proportional results. Your talented people, tools, and budget deserve to work as effectively as possible. A fractional marketing department is the catalyst that makes it happen. Perfect for service providers tired of marketing that feels like constant fresh starts without sustained momentum – those ready for systematic marketing that consistently converts good ideas into business growth.Ready to transform your marketing with strategies that create authentic connection without inappropriate oversharing? Schedule your Digital Success Session at http://sophiezocalendar.com today.Join us for Building Your Empire with SophieZo and connect with Sophie at FMDStrategicPartners.com, and follow on Facebook, Twitter, Instagram, LinkedIn, and YouTube.Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too! Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!WordofMomRadio.com - sharing the wisdom of women, in business and in life.Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    15 m
  • Susan Hensley on The Coaching Corner with Dori DeCarlo
    May 17 2025
    Susan Hensley is a transformational coach, speaker, and author dedicated to helping people navigate life’s transitions with joy, creativity, and resilience. With decades of experience as a corporate executive and leadership coach, Susan has a deep understanding of the challenges and opportunities that come with major life changes.

    Drawing on her extensive background in HR, coaching, and journalism, Susan’s mission is to empower people to unlock their inner wisdom, creativity, and sense of play during times of uncertainty and change. Through workshops, speaking engagements, and one-on-one coaching, she guides clients to rediscover their authentic selves and infuse their lives with more color, meaning, and joy.

    A global adventurer at heart, Susan has lived in various cities across the United States, as well as in Hong Kong and London. She currently resides in Austin, Texas, with her family. When she’s not coaching or writing, you can find her planning her next travel adventure, having visited more than 90 countries to date.

    Join host Dori DeCarlo on The Coaching Corner and connect with Susan at Susan-Hensley.com and on Instagram and LinkedIn, and get her book, Art for Your Sanity, too.

    Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and humantrafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".

    Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!

    WordofMomRadio.com - sharing the wisdom of women, in business and in life.

    Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    28 m
  • FMD Strategy to Systems on Building Your Empire with SophieZo
    May 13 2025
    From Chaos to Clarity: How Fractional Marketing Departments Bring System to Your Strategy📈 Picture this: A wellness practice with talented people and creative ideas. One month it's a special promotion, the next it's a social media push, then a referral program, followed by a website update. Each initiative starts with enthusiasm but fizzles before delivering meaningful results. Just as one campaign loses steam, they pivot to the next exciting idea – creating a constant cycle of fresh starts without sustained momentum.In this revealing episode, we uncover the real reasons your marketing feels chaotic despite creative campaigns and hardworking teams. Discover how the lack of systematic execution kills even the most brilliant ideas, preventing them from generating meaningful results before attention shifts to the next exciting initiative. Learn why strategic alignment is essential for marketing success – how high-growth companies ensure every tactic connects directly to specific business objectives rather than pursuing disconnected activities. Most importantly, understand how fractional marketing departments bring the precision your marketing needs through expert leadership that transforms chaotic activity into refined effectiveness.Without hiring a single full-time employee, you gain established systems that ensure consistent execution, strategic frameworks that align every initiative with business goals, and measurement approaches that provide clear visibility into what's working and why. Perfect for service providers tired of marketing that feels like constant fresh starts without sustained momentum – those ready for systematic marketing that consistently converts good ideas into business growth.Ready to transform your marketing with strategies that create authentic connection without inappropriate oversharing? Schedule your Digital Success Session at http://sophiezocalendar.com today.Join us for Building Your Empire with SophieZo and connect with Sophie at FMDStrategicPartners.com, and follow on Facebook, Twitter, Instagram, LinkedIn, and YouTube.Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too! Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!WordofMomRadio.com - sharing the wisdom of women, in business and in life.Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    16 m
  • Melissa Llarena Joins Dori DeCarlo on The Authors Alley on WoMRadio
    May 8 2025
    Melissa Llarena, an author, career coach, consultant, and speaker, contributes to Forbes Women, amassing 4M+ views. She hosts the Mom Founder Imagination Hub podcast, featuring guests like GaryVee and Beth Comstock, for mom entrepreneurs. With a psychology degree from NYU, an MBA from Dartmouth’s Tuck School, and a Transformational Coaching Academy certificate, she’s training as a meditation practitioner.

    Melissa is here to share her journey and her book Fertile Imagination: A Guide for Stretching Every Mom’s Superpower for Maximum Impact and you can grab a free book chapter at fertileideas.com.

    Join host Dori DeCarlo on The Authors Alley and connect with Melissa at MelissaLlarena.com, follow on LinkedIn, Instagram and Facebook and tune in for Melissa’s Moms Fertile Ideas Podcast, too! Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".

    Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!

    WordofMomRadio.com - sharing the wisdom of women, in business and in life.

    Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    33 m
  • Fractional Marketing vs InHouse on Building Your Empire with SophieZo
    May 6 2025
    Fractional Marketing: Why Growing Service Providers Choose This Over In-House TeamsPicture a thriving healthcare practice ready to open their second location. Exciting, right? But almost overnight, their marketing starts falling apart. Social media gets inconsistent. Content calendar has gaps. Campaigns launch late or not at all. What used to feel manageable now feels overwhelming – and their inbox is full of applications from marketing specialists responding to their job posting. In this eye-opening episode, we explore the hidden reason why scaling breaks most marketing systems and why the traditional solution – building an in-house team – often creates as many problems as it solves. Discover why those marketing hires that seem like the logical next step frequently end up multiplying your to-do list instead of shrinking it, turning you into a manager rather than a leader. Learn why so many service providers find themselves caught reviewing copy, fixing funnels, and chasing deadlines instead of focusing on strategic growth. Most importantly, understand how a fractional marketing department provides the smarter solution – bringing both sophisticated strategy and reliable execution without the overhead costs or management burden that typically accompanies growth. Perfect for service providers who've built successful businesses but now find growth feeling heavier than it should – those ready for marketing support that enables scaling rather than constraining it. Ready to transform your marketing with strategies that create authentic connection without inappropriate oversharing? Schedule your Digital Success Session at http://sophiezocalendar.com today.Join us for Building Your Empire with SophieZo anytime and connect with Sophie at FMDStrategicPartners.com, follow on Facebook, Instagram, Twitter, LinkedIn, and YouTube.Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too! Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!WordofMomRadio.com - sharing the wisdom of women, in business and in life.Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    15 m
  • Laurel Colless on The Authors Alley with Dori DeCarlo
    Apr 30 2025
    Australian-New Zealand, award-winning children’s author Laurel Colless is a literary comparatist by education, but spent 25 years working in sustainable business and journalism across Asia, the US and Europe, before coming back to writing. She is the founder of the Carbon Busters Club, a kids’ climate-science program that combines storytelling with science education. In 2013, Colless became an Al Gore Climate Reality Leader.

    Through storytelling, Laurel's aim is to entertain children with page- turning thrillers while empowering them to take the lead on big world problems like climate change, extreme weather, and plastic pollution.

    Join Host Dori DeCarlo on The Authors Alley and connect with Laurel at LaurelColless.com, follow on LinkedIn, Facebook, Instagram and buy Laurel’s Books here.

    Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".

    Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!

    WordofMomRadio.com - sharing the wisdom of women, in business and in life.

    Become a supporter of this podcast!
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    33 m
  • The Micromanagement Trap on Building Your Empire with SophieZo
    Apr 29 2025
    The Micromanagement Trap: How Service Providers Become Their Own Marketing Bottleneck!📈 Imagine a respected legal practice built through years of dedicated client service. The founding partner, committed to maintaining quality, has gradually taken on more marketing oversight. What began as occasional involvement has evolved into daily content approvals, social media reviews, and campaign decisions. Marketing initiatives consistently stall awaiting leadership input, while strategic work gets interrupted by urgent tactical approvals. In this eye-opening episode, we explore the hidden costs of marketing micromanagement and how fractional marketing departments create a path to liberation. Discover how implementing structured execution systems allows you to maintain strategic influence while eliminating the operational burden that consumes your valuable attention. Learn how sophisticated measurement frameworks provide the performance clarity needed to confidently guide direction without controlling tactical details. Most importantly, understand how fractional departments create inherent scalability that adapts precisely to your evolving marketing needs without recruiting delays, management complexity, or fixed cost commitments.This episode reveals why stepping back from marketing operations doesn't mean sacrificing quality control – it actually improves consistency while freeing your leadership focus for growth opportunities and client relationships. Perfect for service providers who find themselves trapped in marketing details instead of focusing on business leadership and strategic priorities.Ready to transform your marketing with strategies that create authentic connection without inappropriate oversharing? Schedule your Digital Success Session at http://sophiezocalendar.com today.Join us for Building Your Empire with SophieZo anytime and connect with Sophie at FMDStrategicPartners.com, follow on Facebook, Instagram, Twitter, LinkedIn, and YouTube.Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too! Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking. We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You".Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story!WordofMomRadio.com - sharing the wisdom of women, in business and in life.Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.
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    15 m
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