Advertising Marketing

Are you ready for the age of the never satisfied customer? McKenna explains how to manage companies in the "real time" world, drawing upon his experience as an entrepreneur and his work with over 300 start-ups.

Wizard of Ads books have become known for their unique blend of principle, practicality, and lore. Now here's the third book in the series, with yet more sage guidance and dozens of fascinating true stories. Drawing on the teachings of his renowned Academy, the Wizard shares his unique perspectives on the roles neuroscience, chaos theory, poetry, and art play in the field of human persuasion.

The Basic Guide to Creating a Successful Facebook Ad Campaign features an overview of the key steps you need to take to set up an ad campaign, assess the results, and make changes for even better ad performance.

Driving Book Sales offers real life and online book promotion strategy designed to make your book a best seller. Topics include solid information on Marketing, Advertising and Promotion from The High Concept, writing the Tip Sheet, to Branding, how to promote you book on Amazon, Blogging, Book Signings, Online Promotions, Newsletters, Public Speaking, developing The Press Kit, to include Promotional Items, gaining publicity by appearing on Radio & TV, Selling Beyond the Bookstore as well as elements for a successful Website.

Marketing Doesn’t Have to Be a Mystery! Are you tired of making costly marketing and advertising mistakes? Imagine never wasting money again. What if you could only do marketing that works? Derek Champagne is the founder & CEO of The Artist Evolution, a full service marketing agency building successful brands, marketing tools, and campaigns for startups and household brands. With over a 15+ year career in the marketing space, Champagne has amassed a treasure trove of knowledge on branding and marketing, and shares his sometimes candid, often chuckle-worthy, and always clear advice with ...

Welcome to "Driving Traffic," the ultimate resource for powering your digital presence! This comprehensive guide provides insightful wisdom on understanding the landscape of web traffic and its paramount importance for business growth. "Diving Traffic" holds the keys to mastering digital marketing. It succinctly unravels the fundamentals, breaks down key elements, and uncovers the evolution of digital marketing techniques. Paired with its sharp focus on SEO, content marketing, social media, paid advertising, email marketing, and influencer marketing, it leaves no stone unturned in your ...

Why you should read this book: because it's full of wisdom, experiences, examples and entertaining stories drawn from Tony Hertz's 40-year beyond-all-reason passion for radio advertising - including links to 25 of the best radio spots you've ever heard. Because in today's visual/digital/online/mobile/social media/branded content consumed advertising business, radio remains a powerful and relevant way to reach millions of consumers all over the world. And Tony Hertz is uniquely qualified to give it the creative attention it deserves.

💻📈 From Likes to Profits: Turn Social Media into Your Business Superpower! 🚀💡 Are you ready to transform your social media presence into a profit-generating machine? 🌟 Whether you're a budding entrepreneur or a seasoned business owner, From Likes to Profits is your ultimate guide to navigating the digital world and making social media work for you! 🌐 What You’ll Unlock in This Game-Changing Guide: ✅ The Power Trio Every Brand Needs: Master the three critical components every business must have for ultimate online success. ✅ Know Your Ideal Customer: Learn how to ...

Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.

This book will focus on different forms of marketing and advertising that is suitable for your business, to boost your growth and sales volume. We therefore encourage every business owner to purchase this book, because it contains all the vital information and secrets for your business success.

Get step-by-step training of the five ways to monetize your videos, get more views.

Learn social media marketing by following step-by-step instructions, and skyrocket your business in 2018!

How Does It Make You Feel? Why Emotion Wins The Battle of Brands is about the wisdom of feelings—the ability to create emotional connections with customers. It’s the story of how brands use emotional connections to create customer loyalty. It explores both the mystique and experience of brands. It shows how brands with a higher purpose—those that find meaning in how they help to improve lives—build bigger profits not through altruism but rather through the clearly defined contribution they make to the world at large. Citing examples, this book shows how to be a leading brand, as ...

Ready to transform your financial future and embrace the freedom of passive income? "Affiliate Marketing Mastery: The Ultimate Guide to Generating Wealth Online" is your key to financial independence through affiliate marketing. This practical guide reveals strategies used by successful affiliate marketers to create a steady income from home. Perfect for beginners and experienced marketers alike, it offers actionable steps, insider tips, and motivation to succeed.

This guide will walk you step by step through all the essential phases of developing a results driven marketing budget. Resource allocation is a critical part of any marketing plan. To simplify budget preparation, it is recommended that investments in labor, material and services be broken down into the five Ps of marketing: Product - The item or service you have to sell. Price - The amount of money you ask your customer to pay for your product. Place - Where a product is now and how it is transported to your customer. Promotion - The advertising and publicity neces sary to complete a ...

NEW, Updated Edition 2024 Finally! A basic, introductory, easy to understand and follow instruction guide on how to implement and succeed with your online marketing. Lyn Kelley, Ph.D., Certified Professional Coach has led hundreds of marketing seminars for people who despise marketing and technology. She shares with you everything you need to know about how to get your efforts to pay off. She makes it EASY for anyone to understand and implement. You’ll be making money and getting new customers while you sleep! Specifically for service professionals and small business entrepreneurs. ...

This limited-edition insight unveils the Wizard's theories on how thoughts are assembled in the mind from stored sensory associations. Properly used, this knowledge will allow you to deepen perception and heighten interest in all your attempts at visual and auditory messaging.

Do you have what it takes to lead your marketing team to greatness—great campaigns, great collaborations, and great results? Learn how to take on a new marketing management role, in this course the author helps you understand your new position, your team, and your resources, and build a strategy to accomplish your organization's marketing objectives. He also shows how to get your team moving in the right direction and recruit new talent. Plus, get tips for running the day-to-day business and continually developing your management skills.

A solid roadmap makes any marketing effort more successful. This course will help business professionals write and leverage great marketing plans. Learn how to assemble a team to create the plan, analyze an existing market, and break down the plan's components into focused sections.

Marketing is tricky business. Relationships need to be managed with clients, salespeople, and customers. Prices and contracts must be negotiated. The business must grow.. In this course, he covers the 10 most challenging situations you might face in a marketing role, and offers solutions for overcoming them. These tips are under 5 minutes each—even the busiest marketing professional can read them, and reap the rewards down the line